Director Body Service Line Management

Sono Bello•Chicago, IL

4d•Remote

About The Position

Sono Bello is a leading cosmetic surgery specialist with a strong focus on laser liposuction and body contouring procedures. This role is a fully remote position for candidates in the Chicago, IL area, with a potential to transition to a hybrid model. The Body Service Line is the core business of Sono Bello, encompassing flagship liposuction procedures and an expanding portfolio of skin-focused offerings. This established and nationally scaled service line offers a significant opportunity for growth. The Director will be responsible for developing, scaling, and optimizing products and services across the national network, driving growth through strategic initiatives, enhanced patient experience, improved clinical and operational standards, and service line expansion. This is a leadership role focused on capturing untapped market potential within a proven business model. Success requires a commercial, operator-oriented leader with strong financial acumen and the ability to collaborate effectively in a matrixed environment. The Director will work closely with marketing, sales, and operations teams to optimize the patient journey and will partner with a peer leading a new service line launch. An early deliverable will be a recommendation for the team structure to support the service line's growth.

Requirements

10–15+ years of experience in service line management, product management, brand management, or general management roles with direct P&L responsibility.
Proven experience operating and scaling a line of business, ideally with a focus on growth, optimization, and performance improvement within an established offering.
Strong financial acumen, including budgeting, forecasting, ROI analysis, and performance management.
Demonstrated ability to lead through influence in complex, matrixed organizations.
Experience designing or recommending team structures; comfort operating in an ambiguous, resource-light environment while building toward scale.
Track record of combining hands-on execution with strategic planning and long-term growth orientation.
Strong collaboration, communication, and stakeholder management skills.

Nice To Haves

Consulting background with implementation experience.
Background in multi-unit, distributed retail and/or healthcare environments.

Responsibilities

Own the service line strategy, roadmap, and growth plan for the Body Service Line, ensuring alignment with financial targets and long-term growth objectives.
Identify, prioritize, and develop initiatives that drive incremental revenue growth, margin improvement, and service line scalability.
Monitor market trends, competitive dynamics, and patient needs to inform service line evolution, differentiation, and positioning.
Define growth opportunities within the Body Service Line and build plans to achieve them.
Maintain full P&L responsibility for the Body Service Line, including revenue performance, margin management, and cost discipline.
Partner with Finance and Field Leadership to develop budgets, forecasts, and ROI-based business cases for growth initiatives.
Establish performance targets and manage results against monthly, quarterly, and annual goals.
Drive execution of the service line through close cross-functional partnership with Marketing, Acquisition, Sales, Operations, Field Leadership, Clinical Leadership, Supply Chain, Finance, and Analytics teams.
Serve as the primary business owner and integrator for the Body Service Line, ensuring alignment across functions without direct line authority.
Assess the current support structure, identify gaps, and develop a recommendation for the team needed to drive the service line’s next phase of growth.
Work with senior leadership to evaluate, gain alignment on, and implement the recommended team design.
Build a high-performing culture focused on accountability, collaboration, and results.
Set clear standards and priorities to ensure a high-quality, end-to-end patient experience for Body Service Line patients.
Identify opportunities to improve operational performance and scalability, partnering with operations leaders to implement changes across a national footprint.
Define, monitor, and act on key performance indicators across clinical, operational, and commercial dimensions of the service line.
Act as a trusted partner to the senior leadership team, communicating progress, risks, and opportunities through clear, data-driven insights and actionable recommendations.