Director, AP Marketing & Sales

College Board
•$96,000 - $135,000•Remote

About The Position

The Director, AP Marketing and Sales is a one-year term role in College Board’s New Course Design department, focused on designing the AP Marketing and Sales course and its assessment. The work is divided between developing the course framework with the AP Marketing and Sales Advisory Committee and Senior Director, Instructional Design, and developing assessment items in partnership with the Senior Director, Assessment Design. The balance of work will shift as the course advances through the design process. If the course receives final approval for release, the role may convert to a permanent Director position with expanded responsibility for curriculum, assessment development, and the annual AP Reading. The position leads the drafting of the course framework, skill progressions, and learning objectives; coordinates the Advisory Committee’s work; and develops and revises assessment items and early scoring materials aligned to the evolving framework. The Director also supports instructional resources and professional learning through content-specific feedback. The role is remote, with a hybrid option for candidates near College Board offices, and requires occasional business travel.

Requirements

  • Master’s degree in marketing, sales, or a directly related discipline.
  • Knowledge of current trends in marketing or sales.
  • At least 5 years of experience in professional learning, curriculum design, or standardized assessment development.
  • Experience translating research or standards, including labor-market, postsecondary, or state CTE standards, into instructional or assessment design decisions.
  • Superior oral and written communication skills.
  • Excellent organizational and planning skills, with the ability to manage multiple tasks and maintain close attention to detail, including proofreading.
  • Skill in implementing processes and procedures, adhering to project plans and schedules, and maintaining tracking documentation.
  • Technical acumen and proficiency with Microsoft Office and browser-based tools.
  • Excellent interpersonal and collaboration skills, including the ability to work with staff, subject-matter experts, and industry partners at all levels.
  • Comfort working with ambiguity and shifting priorities as field-test data becomes available.
  • Willingness to travel up to 8 times a year, with possible additional travel for field-test site visits or Advisory Committee meetings.
  • Passion for expanding educational and career opportunities and mission-driven work.
  • Curiosity and enthusiasm for emerging technologies, with willingness to experiment with and adopt AI-driven solutions.
  • Learner’s mindset, including welcoming diverse perspectives, giving and receiving respectful feedback, and improving through iteration.
  • Drive for impact and excellence, including solving complex problems, making data-informed decisions, and prioritizing what matters most.
  • Collaborative and empathetic approach to working across differences and contributing to shared success.
  • Authorization to work in the United States.

Nice To Haves

  • Doctorate or significant industry credential.
  • Experience with digital assessment and/or classroom teaching.

Responsibilities

  • Serve as the content lead for AP Marketing and Sales and draft the course framework, skill progressions, and learning objectives.
  • Partner with the Senior Director, Instructional Design and Director, Project Management to manage the AP Marketing and Sales Advisory Committee, set milestones, track deliverables, and drive framework development to completion on schedule.
  • Facilitate in-person and virtual Advisory Committee meetings, which may take place during weekdays, evenings, or weekends, to review and refine framework drafts.
  • Resolve conflicting Advisory Committee and field-test feedback and provide a documented recommendation to SD/ED.
  • Conduct outreach to teachers and organizations to engage them in feedback opportunities.
  • Partner with the Senior Director, Assessment to manage development timelines for assessment items and early scoring materials, including stimulus selection, rubric drafting, and deliverable tracking against framework milestones.
  • Author and revise assessment item content in coordination with the Senior Director, Assessment, ensuring alignment with the emerging framework and AP assessment quality standards.
  • Incorporate Advisory Committee, Test Development Committee, and small-scale field-testing feedback into iterative revisions of the framework and assessment items.
  • Coordinate with psychometrics colleagues, via the Senior Director, Assessment, to evaluate early item-design viability against AP validity and fairness standards.
  • Provide feedback on content-specific elements of instructional and professional resources developed by the Senior Director, Instructional Design and Director, Professional Learning.

Benefits

  • Comprehensive compensation and benefits package.
  • Fair and competitive compensation, with salaries adjusted by location.
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