Digital Producer

Nexstar Media Group, Inc.•Kansas City, MO

About The Position

The Digital Producer helps transition broadcast-focused newsrooms to multi-platform newsrooms by modeling effective practices, training colleagues in methods and processes, and creating and editing original content beyond material produced for broadcast. The role produces news content for web, social, and other platforms, promotes station programming and brand recognition, and develops new ways to engage viewers through digital channels. The Digital Producer researches, writes, edits, shoots, and produces accurate, high-quality content across platforms. The position also plans digital campaigns, identifies stories suited to multiple formats, and collaborates with colleagues across departments while responding positively to feedback.

Requirements

  • Degree in journalism.
  • Daily newspaper or news site experience.
  • Proficiency in Associated Press style.
  • Proficiency with Adobe Photoshop, Adobe Express, and Adobe Premiere.
  • Working knowledge of ENPS.
  • Ability to identify content opportunities that can be adapted across broadcast, digital, and social platforms.

Nice To Haves

  • Live, working web samples and/or print pages are preferred.
  • CSS, Flash, and other relevant technology skills are a plus.

Responsibilities

  • Lead the transition from broadcast-focused newsrooms to multi-platform newsrooms through daily example and training in methods, processes, and tactics.
  • Create and edit original content beyond content produced for on-air.
  • Write stories for the web and other digital platforms.
  • Shoot and edit content for digital platforms.
  • Produce reports for all platforms.
  • Review copy and correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines.
  • Execute the station’s content strategy.
  • Use social media and the website to build and reinforce brand recognition and drive viewers to television.
  • Determine a story’s emphasis, length, and format, and organize material accordingly.
  • Research and analyze background information related to news stories to provide complete and accurate information.
  • Gather information about events through research, interviews, experience, or attendance at political, news, sports, artistic, social, or other functions.
  • Pitch on-brand local and trending stories during meetings.
  • Check reference materials, internal files and resources, public records, official social media accounts, and other reliable sources for relevant facts.
  • Ensure all content meets company standards for journalistic integrity and production quality.
  • Build and calendar digital campaigns to promote local shows and specials.
  • Find new ways to use social media and the website to engage viewers.
  • Perform other duties as assigned.
  • Maintain a positive work environment through active team participation and cooperation with coworkers in all departments.
  • Respond positively to feedback.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service