Digital Producer

Nexstar Media Group•Wichita Falls, TX

About The Position

The Digital Producer helps transition the newsroom from a broadcast-focused operation to a multi-platform newsroom by creating, editing, and writing original digital content beyond material produced for on-air. The role uses social media and the website to build brand recognition, collaborate with reporters on story construction and publication, and find new ways to engage viewers. The Digital Producer also develops digital campaigns promoting local shows and specials and ensures content meets company standards for journalistic integrity and production quality.

Requirements

  • Social media reel.
  • Experience or education in journalism.
  • Highly motivated and able to work independently while meeting deadlines.
  • Maintain a positive work environment through active team participation and cooperation with coworkers in all departments.
  • Respond positively to feedback.

Nice To Haves

  • Proficiency in Premiere Pro, Photoshop, Canva, CapCut, Dreamweaver, and basic HTML is preferred.
  • Expert understanding of Facebook, Instagram, TikTok, and other social media platforms.

Responsibilities

  • Create, edit, and write original content for digital platforms beyond content produced for on-air.
  • Use social media and the website to build and reinforce brand recognition.
  • Collaborate with reporters on story construction and publication.
  • Shoot and edit digital content.
  • Find new ways to engage viewers through social media.
  • Review copy and correct errors in content, grammar, and punctuation according to editorial style and formatting guidelines.
  • Gather information about events through research, interviews, experience, or attendance at relevant functions.
  • Pitch on-brand local and trending stories.
  • Ensure content meets company standards for journalistic integrity and production quality.
  • Build and calendar digital campaigns to promote local shows and specials.
  • Perform other duties as assigned.
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