Digital Marketing & Content Specialist

FASTSIGNS #220101•Westerville, OH

2d•$15 - $50•Remote

About The Position

FASTSIGNS Dublin & Westerville, a growing, multi-location visual communications company serving Central Ohio and beyond, is seeking a creative, proactive, and results-oriented Digital Marketing & Content Specialist. The company’s services include business signs, fleet graphics, construction signage and wayfinding through its BuildPro Sign Solutions division, branded apparel, screen printing, and embroidery. This is a hands-on, part-time contract opportunity for someone to take ownership of digital content, tell stories about the company’s projects and people, promote its services, and help turn digital engagement into business opportunities. The position offers a flexible schedule and can be performed remotely, with Columbus-area candidates preferred. The initial workload is approximately 8–12 hours per week, with the potential for an ongoing relationship and expanded responsibilities supporting other commonly owned businesses. Compensation is based on experience and scope of work.

Requirements

At least 3 years of experience in digital marketing, content creation, or social media management.
Strong writing, storytelling, and visual content creation skills.
Experience managing professional social media accounts, particularly LinkedIn.
Proficiency with Canva, Adobe Creative Cloud, or similar tools.
Familiarity with website content management, SEO fundamentals, Google Business Profiles, and email marketing.
Strong organizational skills, attention to detail, and ability to manage multiple projects.
Ability to work independently, identify opportunities, develop content, and follow through on execution.

Nice To Haves

B2B marketing experience, particularly in construction, manufacturing, or commercial services.
Photography, videography, and short-form video editing skills.
HubSpot experience.

Responsibilities

Develop and manage engaging content across LinkedIn, Facebook, Instagram, and other relevant platforms.
Create photos, graphics, videos, and written content showcasing completed projects, customer success stories, employee recognition, company culture, and new capabilities.
Maintain website content, project galleries, and service information, and identify opportunities to improve search visibility and customer engagement.
Keep Google Business Profiles current, promote recent projects, and support customer review and online reputation initiatives.
Develop content and coordinate targeted digital campaigns to promote services, reach prospective customers, and support lead generation.
Work proactively with sales, design, production, and installation teams to collect project photos, stories, and marketing opportunities.
Monitor digital following and engagement, website traffic, and customer inquiries, and provide regular updates and recommendations for improvement.