Digital Marketing Associate (INTERNSHIP)

Mitsubishi Heavy Industries, Ltd.•Lake Mary, FL
•Onsite

About The Position

Mitsubishi Power Americas is seeking an enrolled college student for a Digital Marketing Associate internship supporting the Marketing Communications team. The role provides hands-on experience across content, website, social media, email, CRM, and digital communications, contributing to programs that increase brand visibility and audience engagement. The company develops power generation equipment and energy storage solutions, including advanced-class gas turbines, hydrogen gas turbines, digital solutions, and renewable energy project development. The position is based at the company’s Lake Mary, Florida headquarters. Interns must be available at least 20 hours per week. During the school term, hours are limited to a maximum of 28 per week during business hours; during school breaks and summer, interns may work up to 40 hours per week as needed if not taking more than 12 credits. The schedule will be arranged around the student’s classes. The internship lasts at least one year and may be extended or, subject to approved headcount, lead to a full-time position. The target start is as soon as needed, and the intern must be available to work over the summer.

Requirements

  • Must be currently enrolled in a bachelor’s or master’s degree program at an accredited four-year college or university in marketing, digital marketing, communications, public relations, advertising, or a related field; junior standing is preferred.
  • Strong written and verbal communication skills, including the ability to develop content for social media, websites, email campaigns, presentations, and other marketing materials.
  • Ability to collaborate effectively with cross-functional teams.
  • Ability to work with basic marketing metrics, percentages, ratios, and performance data, and interpret analytics and reporting information.
  • Ability to identify opportunities for improvement, interpret marketing performance data, and recommend solutions.
  • Ability to manage multiple projects and priorities in a fast-paced environment while maintaining attention to detail.
  • Proficiency with Microsoft Office Suite, including Word, Excel, and PowerPoint.
  • Must be able to work at least 20 hours per week and over the summer, with the specified school-term and break scheduling limits.

Nice To Haves

  • Familiarity with digital marketing platforms and tools, including social media, CMS, SEO, web analytics, CRM (HubSpot), email marketing, and content creation tools.
  • Experience with WordPress or Drupal.
  • Interest in digital marketing strategy, social media management, website optimization, SEO, CRM, analytics, reporting, and content development.
  • Interest in learning how data-driven digital marketing supports business growth, talent acquisition, brand awareness, and customer engagement.
  • Interest in energy, technology, engineering, manufacturing, and sustainability industries, and in B2B marketing.

Responsibilities

  • Support website updates, content publishing, and quality assurance to maintain accurate, engaging, user-friendly digital experiences.
  • Support CRM and email marketing initiatives, including contact management, audience segmentation, form management, landing page development, and campaign execution.
  • Draft copy for social media, web pages, email communications, and marketing materials.
  • Monitor and report on website, email, and social media performance, and support the creation of reports, dashboards, and presentations highlighting metrics and campaign results.
  • Research industry trends, target audiences, competitors, and digital marketing opportunities.
  • Assist with SEO initiatives, including keyword research, metadata optimization, content audits, and performance monitoring.
  • Coordinate marketing projects and collaborate with internal stakeholders on content and campaign deliverables.
  • Comply with safety policies and procedures and report unsafe activities to Management and/or Human Resources.
  • Participate in team efforts to achieve departmental and company goals and contribute to a positive team environment.
  • Communicate effectively with employees at all levels.
  • Protect confidential information and maintain honesty and integrity.
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