Digital Content Specialist

ZERO TO THREE
•$55,000 - $75,000

About The Position

The Digital Content Specialist is a key member of ZERO TO THREE’s communications team, supporting digital content across websites, social media, and email. Reporting to the Editorial Manager, this role manages website operations and digital content production, helping keep content current, accurate, accessible, and optimized across channels. The position coordinates with program teams and vendors, manages content requests and project status, and supports a consistent, engaging digital experience for ZERO TO THREE’s audiences. ZERO TO THREE works to ensure that babies and toddlers benefit from the early connections critical to their well-being and development. Its mission is to ensure that all babies and toddlers have a strong start in life.

Requirements

  • Minimum 3–5 years of related experience in website management, digital content, or communications, with a strong focus on web operations.
  • Proven experience managing website builds and content updates; proficiency with WordPress CMS is required.
  • Strong writing skills across web copy, social copy, short-form editorial, and newsletter content.
  • Working knowledge of UX and SEO principles and experience applying best practices to web content.
  • Ability to produce basic on-brand graphics and digital assets using Canva, Adobe Creative Suite, or similar tools.
  • Strong project management skills, attention to detail, adherence to deadlines, and consistent follow-through.
  • Proficiency with social media platforms and interest in emerging digital communications trends.
  • Ability to work in a fast-paced, deadline-driven environment where priorities shift.
  • Ability to learn new software and digital tools quickly.
  • Strong communication and interpersonal skills and ability to work as a team player.
  • Bachelor’s degree in communications, journalism, digital media, English, advertising, or a related field, or equivalent professional experience in a digital content or web management role.

Responsibilities

  • Manage ZERO TO THREE websites, including page builds, content updates, homepage features, and ongoing site maintenance in coordination with the Editorial Manager and program teams.
  • Apply SEO and Answer Engine Optimization best practices to web builds and updates, including optimizing pages, metadata, and content structure.
  • Optimize website content and page layouts using UX and web accessibility best practices.
  • Produce and publish digital content across web, email, and social platforms to support organizational priorities and campaigns.
  • Assist with social media asset creation, including graphics, carousels, and short-form content.
  • Lead production of internal and external newsletters, coordinating content and writing and delivering them on schedule for deployment.
  • Coordinate with web development vendors to troubleshoot technical issues, prioritize enhancements, and resolve site maintenance needs in a timely manner.
  • Manage incoming digital content requests and maintain project status through Asana, moving work from intake through launch.
  • Stay current on digital trends, emerging platforms, and content marketing and audience engagement best practices.
  • Perform other duties as assigned to support the efficient and effective functioning of the department.

Benefits

  • Comprehensive benefits package including medical, dental, vision, HRA, retirement contributions, and generous leave benefits.
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