Digital Content Producer

Hearst • Needham, MA

11h • $76,000 - $90,000 • Onsite

About The Position

WCVB-TV is hiring for two off-camera Digital Content Producer positions to grow and diversify the station’s digital storytelling across web, app, YouTube, social, and streaming platforms, as well as within Chronicle and News broadcasts. One position is in the News department, focusing on fast-turn digital publishing, breaking news video, and enterprise or investigative reporting that extends NewsCenter 5’s original journalism. The other is in Chronicle, producing field-based, Chronicle-style long-form stories for digital-first release and broadcast use.

The producer creates original video stories from pitch through final edit, usually working independently in the field. The role includes interviewing, gathering b-roll, shaping compelling narratives, and producing short- and long-form video for digital platforms. Producers must be able to travel throughout New England and occasionally beyond, and must attend in person.

The role balances rapid publishing, including breaking news, with strong production quality. It also develops digital-first enterprise and long-form stories, identifies opportunities to extend reporting or archival footage, and may expand stories into series or plan them for future broadcast compilations. The producer tracks platform trends and audience behavior, tests formats and growth strategies, contributes to analytics-informed planning, and collaborates with digital, newsroom, and Chronicle teams to increase reach.

Success includes increasing views, watch time, engagement, YouTube subscribers, and channel performance; consistently producing high-quality platform-optimized video; effectively repurposing newsroom and Chronicle material; and collaborating energetically across editorial, digital, and production teams. The estimated base salary range is $76,000–$90,000. Actual pay depends on factors including skills, work experience, business needs, market conditions, and work location.

Requirements

• At least 3 years of experience in video production, TV news, digital media, and/or documentary-style storytelling.
• Strong mastery of the Adobe editing suite.
• Demonstrated ability to work independently in the field, from pitch through final edit.
• Ability to balance speed with production quality in a high-volume environment.
• Working knowledge of platform algorithms, digital video trends, and audience behavior.
• Strong writing skills and command of AP style.
• Ability to travel throughout New England and occasionally outside the region.
• In-person attendance is required.

Nice To Haves

• Experience producing serialized, episodic, or multi-part digital content.
• Experience with YouTube and social platform optimization.
• Familiarity with leveraging archival content to build context or reimagine past stories in new formats.
• Experience developing or supporting strategy for streaming events with on-air talent.

Responsibilities

• Produce original video stories from pitch through final edit, largely working independently in the field.
• Conduct interviews, gather b-roll, and craft visually strong narratives.
• Produce and edit short- and long-form video optimized for web, app, YouTube, and social platforms.
• Turn content around quickly, including breaking news, while maintaining production quality.
• Package stories with platform-appropriate titles, structure, and visual hooks.
• Adapt Chronicle and newsroom material for streaming, social, and other digital-first formats.
• Develop digital-first stories beyond daily headlines, including true crime, investigative, lifestyle, archival, and multi-part features.
• Identify opportunities to advance stories or extend archival footage beyond its initial reporting.
• Identify opportunities to expand stories into series or structure them for future broadcast compilation.
• Track platform trends and audience behavior and identify stories with strong shareability.
• Experiment with emerging formats and growth strategies, evaluate results, and share findings with the team.
• Contribute to analytics-informed content planning, including for weekends and streaming events.
• Collaborate with digital, newsroom, and Chronicle teams to maximize reach.
• Travel throughout New England and occasionally outside the region; attend in person.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401(k) matching
• Emotional wellness support
• Paid time off
• Paid parental leave
• LGBTQ+ health services
• Additional benefits to meet employees’ and their families’ needs

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed