Digital Advertising Marketing Analyst

moomoo • Dallas, TX

1d • $100,000 - $120,000 • Onsite

About The Position

Futu US Inc. is seeking a Digital Advertising Marketing Analyst, described in the role overview as a Digital Advertising Compliance Analyst, to help ensure retail advertising, marketing materials, digital campaigns, and public communications meet applicable regulatory requirements and internal compliance standards. Working with Marketing and other business stakeholders, the analyst reviews communications across digital channels, identifies potential regulatory risks, and provides practical guidance for accurate, compliant investor communications. The role combines regulatory review, social media surveillance, audit support, and process improvement, requiring sound judgment and the ability to manage a high-volume review environment without compromising quality.

The position is based in the Dallas, Texas or Jersey City, New Jersey office. The successful applicant must hold active FINRA Series 7 and Series 24 licenses at hire. Series 4 is preferred; if not held, it must be obtained within six months of hire, subject to the position's supervisory responsibilities. The expected base salary range is $100,000–$120,000, and the role is eligible for a discretionary performance-based bonus.

Requirements

• Active FINRA Series 7 and Series 24 licenses at the time of hire.
• Three to five years of relevant broker-dealer compliance experience, including direct responsibility for advertising or retail communications review.
• Working knowledge of FINRA Rule 2210 and applicable SEC communications requirements.
• Demonstrated experience evaluating digital marketing content, social media communications, disclosures, and promotional claims.
• Experience documenting compliance decisions, communicating required revisions, and escalating regulatory concerns.
• Ability to manage competing priorities and make sound compliance decisions in a deadline-driven environment.
• If Series 4 is not currently held, obtain the license within six months of the date of hire; licensing requirements are subject to the position's specific supervisory responsibilities.

Nice To Haves

• FINRA Series 4 license.
• Bilingual Mandarin speaking ability.
• Experience supporting retail brokerage, crypto firms, online trading, self-directed investing, options, or other investment products.
• Hands-on experience with Red Oak, Smarsh, or comparable advertising review and communications surveillance tools.
• Experience supporting regulatory examinations, advertising audits, and WSP enhancements.
• Familiarity with mobile-app advertising, influencer campaigns, paid digital advertising, and emerging marketing channels.
• Experience recommending workflow automation and measurable process improvements.

Responsibilities

• Review and, within assigned authority, approve retail communications, including digital advertisements, websites, mobile applications, social media content, email campaigns, promotional materials, and other investor-facing communications.
• Evaluate communications for compliance with FINRA Rule 2210, applicable SEC requirements, state regulations, firm policies, and product-specific advertising standards.
• Identify misleading, exaggerated, promissory, or insufficiently substantiated statements and deficiencies in disclosures, risk presentations, performance claims, and comparisons.
• Provide clear, actionable feedback to Marketing and business stakeholders while maintaining regulatory independence.
• Maintain accurate documentation of reviews, decisions, approvals, and supporting evidence.
• Conduct risk-based surveillance of firm-sponsored social media and other public communications.
• Perform retrospective reviews to identify potential violations, unauthorized communications, and emerging compliance risks.
• Document findings, escalate material concerns, and monitor remediation through closure.
• Identify recurring issues and recommend preventive controls.
• Support FINRA, SEC, state, internal audit, and other applicable regulatory examinations.
• Assist with advertising-related record requests, review documentation, surveillance evidence, and remediation tracking.
• Manage assigned advertising submissions within established service-level expectations.
• Monitor review queues, prioritize time-sensitive campaigns, and escalate potential delays.
• Support enhancements to advertising review and surveillance workflows, including Red Oak, Smarsh, or comparable platforms.
• Identify opportunities for workflow standardization, automation, improved reporting, and reduced manual processing.
• Collaborate with Marketing, Legal, and Product teams on new campaigns and product launches.

Benefits

• Comprehensive paid medical benefits covering the employee and dependents.
• Employer 401(k) contribution match.
• Generous paid time off and paid holidays.
• Professional growth and development opportunities, including hands-on learning, skill-building, and cross-functional work.
• Performance-based bonuses and eligibility for a discretionary bonus plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed