Analyst, Marketing & Advertising Technology

Priceline•Norwalk, CT

12h•Hybrid

About The Position

The Analyst serves on Priceline.com’s Privacy & AI Governance team within the Legal department and helps maintain responsible marketing governance processes. The role supports compliance with privacy and AI regulations, including CCPA, other applicable U.S. laws, and GDPR, while ensuring user choices are honored. Reporting to the Chief Privacy Officer, the Analyst works cross-functionally with marketing, security, enterprise data governance, and Legal teams to align marketing and advertising technology with company policies and regulatory standards while supporting business objectives. The position manages governance processes and tooling, maintains marketing data inventories and data-flow mappings, checks user-facing tracking technologies, and audits consent, preference-management, and opt-out processes. It also produces audit-ready reporting, dashboards, and documentation. This is a hybrid role with two days in the office and flexibility to work remotely or in the office on the remaining days.

Requirements

5–8 years of experience in digital marketing operations or marketing analytics.
Exposure to data governance, compliance, or risk management.
Bachelor’s degree in Business Management, Information Technology, or a related field.

Responsibilities

Manage and continually develop policies and processes to ensure advertising and marketing technology compliance with applicable laws, including CCPA and GDPR.
Maintain and organize the marketing data inventory, collaborating with business partners to document and manage a real-time inventory of marketing activities, particularly tracking technologies.
Maintain data-flow mapping across internal enterprise systems and between the company and external partners, including social media.
Conduct assurance checks on user-facing technologies, including tags and pixels, to verify accurate data collection and compliance with company policies and applicable laws.
Audit and track privacy processes to ensure timely completion of user consent, preference management, and opt-out choices.
Manage and operate platforms and tooling supporting governance processes, such as OneTrust, to ensure accurate, efficient, and auditable compliance.
Collaborate with technical owners of related platforms, such as Tealium and Google Analytics, on their relationship to governance.
Produce audit-ready reporting, dashboards, and documentation.
Perform other duties as assigned.

Benefits

Medical, dental, vision, and mental health coverage and resources.
Paid time off, holidays, a company-wide reset week, and paid volunteer days.
Ability to work up to four weeks per year from anywhere.
Parental leave and dependent care and family support resources.
Summer Fridays and office perks, including stocked kitchens and catered meals, which vary by location.
Retirement plans with company contributions, life and disability coverage, and tax-advantaged accounts.
Employee-only hotel and flight discounts, VIP deals, and Big Deal Bucks credits.
Travel and partner discounts, tuition support, legal support, and pet benefits.
Employee Resource Groups, social events, recognition programs, and service awards.
Certain roles may be eligible for an annual bonus and/or equity grant.