Digital Advertising Marketing Analyst

moomoo • Jersey City, NJ

1d • $100,000 - $120,000 • Onsite

About The Position

Futu US Inc. is seeking a Digital Advertising Compliance Analyst to help ensure retail advertising, marketing materials, digital campaigns, and public communications meet applicable regulatory requirements and internal compliance standards. The role works closely with Marketing and business stakeholders to review communications across digital channels, identify regulatory risks, and provide practical guidance that supports compliant, accurate, and effective investor communications.

The position combines regulatory review, social media surveillance, audit support, and process improvement. The successful candidate will bring knowledge of broker-dealer and cryptocurrency advertising regulations, sound regulatory judgment, and the ability to manage a high-volume review environment without compromising quality. The role is based in Dallas, Texas, or Jersey City, New Jersey.

Requirements

• Must hold active FINRA Series 7 and Series 24 licenses at the time of hire.
• If the candidate does not currently hold FINRA Series 4, they must obtain it within six months of the date of hire; licensing requirements are subject to the position's specific supervisory responsibilities.
• Three to five years of relevant broker-dealer compliance experience, including direct responsibility for advertising or retail communications review.
• Working knowledge of FINRA Rule 2210 and applicable SEC communications requirements.
• Demonstrated experience evaluating digital marketing content, social media communications, disclosures, and promotional claims.
• Experience documenting compliance decisions, communicating required revisions, and escalating regulatory concerns.
• Ability to manage competing priorities and make sound compliance decisions in a deadline-driven environment.

Nice To Haves

• Bilingual Mandarin speaking.
• Experience supporting retail brokerage, cryptocurrency firms, online trading, self-directed investing, options, or other investment products.
• Hands-on experience with Red Oak, Smarsh, or comparable advertising review and communications surveillance tools.
• Experience supporting regulatory examinations, advertising audits, and Written Supervisory Procedures (WSP) enhancements.
• Familiarity with mobile-app advertising, influencer campaigns, paid digital advertising, and emerging marketing channels.
• Experience recommending workflow automation and measurable process improvements.
• FINRA Series 4 license.

Responsibilities

• Review and, within assigned authority, approve retail communications, including digital advertisements, websites, mobile applications, social media content, email campaigns, promotional materials, and other investor-facing communications.
• Evaluate communications against FINRA Rule 2210, applicable SEC requirements, state regulations, firm policies, and product-specific advertising standards.
• Identify misleading, exaggerated, promissory, or insufficiently substantiated statements, as well as deficiencies in disclosures, risk presentations, performance claims, and comparisons.
• Provide clear, actionable feedback to Marketing and business stakeholders while maintaining regulatory independence.
• Maintain accurate documentation of reviews, decisions, approvals, and supporting evidence.
• Conduct risk-based surveillance of firm-sponsored social media and other public communications.
• Perform retrospective reviews to identify potential violations, unauthorized communications, and emerging compliance risks.
• Document findings, escalate material concerns, and monitor remediation through closure.
• Identify recurring issues and recommend preventive controls.
• Support FINRA, SEC, state, internal audit, and other applicable regulatory examinations.
• Assist with advertising-related record requests, review documentation, surveillance evidence, and remediation tracking.
• Manage assigned advertising submissions within established service-level expectations.
• Monitor review queues, prioritize time-sensitive campaigns, and escalate potential delays.
• Support enhancements to advertising review and surveillance workflows, including Red Oak, Smarsh, or comparable platforms.
• Identify opportunities for workflow standardization, automation, improved reporting, and reduced manual processing.
• Collaborate with Marketing, Legal, and Product teams on new campaigns and product launches.

Benefits

• Comprehensive paid medical benefits covering the employee and dependents.
• 401(k) employer contribution matching.
• Generous paid time off and paid holidays.
• Professional growth and development opportunities through hands-on learning, skill-building, and cross-functional work.
• Performance-based bonuses and eligibility for a discretionary bonus plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed