Customer Marketing Manager

Stratus

1h

About The Position

The Customer Marketing Manager turns happy customers into stories, events, and messaging that help Stratus retain, grow, and win business. The role partners closely with Customer Success Managers to identify advocates, run customer events, and share the voice of the customer with Product Marketing and Demand Generation.

The manager plans customer lunch-and-learns; identifies, interviews, and writes customer case studies; maintains close partnerships with CSMs; and owns the monthly customer product newsletter. The role also captures customer quotes and messaging insights, manages customer advocacy permissions, tracks engagement and business influence, participates in the Stratus customer community, and supports product usage goals through in-app content and user behavior analysis.

Requirements

• 2–4 years of experience in customer marketing, product marketing, or content marketing, ideally in B2B.
• Strong writing and interviewing skills, including the ability to turn customer conversations into clear, compelling stories.
• Strong project management and organizational skills to manage multiple events and deliverables simultaneously.
• Comfort working with CSMs, sales, and product teams and building trust with customers.
• Experience with email platforms such as HubSpot and a CRM.

Nice To Haves

• Familiarity with customer reference tools.

Responsibilities

• Plan and run customer lunch-and-learns, including topics, speakers, invitations, logistics, follow-up, and attendance and feedback reporting.
• Identify case study candidates with CSMs, interview customers, and write and publish case studies that demonstrate measurable results.
• Meet regularly with CSMs to identify customer advocates, upcoming wins, and renewal or expansion opportunities for customer marketing.
• Own the monthly customer product newsletter, from gathering updates with Product Marketing through writing, sending, and measuring performance.
• Capture customer quotes, themes, and messaging ideas and share them with Product Marketing and Demand Generation for campaigns, web copy, and sales materials.
• Maintain a current list of customer advocates, including references, speakers, and case study and quote participants, along with the permissions held for each.
• Track engagement, event attendance, content usage, and influence on retention and pipeline, and share results with Meredith.
• Post to, monitor, and engage with customers on the Stratus community site; share resulting insights with Product and Marketing.
• Support product usage targets by creating in-app content and analyzing user behavior patterns for features across the product suite.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed