CRM Administrator

THE KENAN ADVANTAGE GROUP•North Canton, OH

4d•Onsite

About The Position

The CRM Administrator manages the day-to-day administration, configuration, support, and maintenance of the organization’s Customer Relationship Management system. The role ensures the CRM is optimized for business needs, supports users across departments, and works with stakeholders to enhance system functionality. The position calls for technical proficiency, problem-solving skills, and knowledge of CRM best practices to encourage user engagement and improve customer experience. The role collaborates with Sales, Marketing, Customer Support, and other departments, as well as third-party vendors and developers, to gather requirements and implement CRM solutions and enhancements. It also includes user training and support, data quality and security management, system audits, reporting, documentation, and recommendations for process improvements. The position is located in North Canton, Ohio. The job posting identifies the job shift as “Salary” and travel as negligible.

Requirements

Bachelor’s degree in information technology, Business Administration, or a related field.
2–4 years of experience in CRM administration.
Strong understanding of CRM principles, customer data, and user support.
Excellent attention to detail and organizational skills.
Experience with workflow automation, data management, and CRM integrations with other business systems, such as ERP or marketing platforms.
Proficiency in CRM platforms.
Familiarity with database structures, reporting tools, and data visualization.
Understanding of APIs, data imports and exports, and system integrations.
Knowledge of data privacy regulations, such as GDPR and CCPA, as they relate to customer data handling.

Nice To Haves

Salesforce experience is preferred.
Salesforce Admin Certification is a plus.

Responsibilities

Administer and maintain the CRM system, including data integrity, system performance, and user access controls.
Customize and configure CRM fields, workflows, dashboards, reports, and integrations to meet business requirements.
Work with stakeholders to identify, develop, and deploy business processes within the CRM system.
Provide CRM training and user support, promote best practices, and promptly resolve system-related issues.
Monitor CRM data quality and implement data-cleansing procedures as needed.
Collaborate with Sales, Marketing, Customer Support, and other departments to gather requirements and implement CRM solutions.
Manage user accounts, roles, profiles, permissions, and security settings.
Perform regular system audits and prepare reports on CRM usage and performance metrics.
Assist with data imports, exports, and database maintenance.
Work with third-party vendors and developers on system enhancements as needed.
Stay current on CRM software updates and best practices, and recommend process improvements.
Document system configurations, procedures, and training materials.
Promote effective and timely communication, teamwork, and respect for coworkers; provide constructive guidance to employees and third parties; and contribute to high-quality products and customer services.