Creative Marketing Manager | Full-Time | The Paramount Baltimore

Oak View Group•Baltimore, MD

About The Position

The Creative Marketing Manager is responsible for managing the development and execution of The Paramount Baltimore's visual brand, creative strategy, and content production. The role oversees the creation of marketing materials that promote events, drive ticket sales, enhance fan engagement, support sponsorship initiatives, and strengthen the venue's brand presence. The manager works closely with marketing, social media, sponsorship, ticketing, and event operations teams to deliver creative solutions across digital, print, video, and environmental platforms. This position pays an annual salary of $65,000–$70,000. It is full-time and requires a flexible schedule that includes weekends, nights, and holidays. The position will remain open until December 31, 2026.

Requirements

Bachelor's degree in Graphic Design, Marketing, Communications, Visual Arts, Digital Media, Advertising, or a related field.
3–5 years of professional creative, design, or brand management experience.
Demonstrated experience leading multichannel marketing and branding campaigns.
Strong knowledge of graphic design, branding, advertising, and visual communications.
Advanced proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, and related applications.
Experience with video production, photography, motion graphics, and digital content creation.
Strong project management and organizational skills.
Ability to manage multiple projects and deadlines in a fast-paced environment.
Excellent communication and presentation skills.
Strong attention to detail and commitment to quality.
Understanding of digital marketing, social media trends, and audience engagement strategies.
Ability to lead creative brainstorming sessions and turn concepts into effective campaigns.
Ability to work a flexible schedule, including weekends, nights, and holidays.

Nice To Haves

At least 2 years in a leadership role.
Experience in sports, entertainment, live events, arenas, stadiums, hospitality, or related industries.

Responsibilities

Develop and execute creative strategies supporting the venue's marketing, revenue, and branding objectives.
Maintain and enforce brand standards across communications and creative assets.
Manage creative marketing for concerts, family shows, conventions, community events, and special promotions.
Collaborate with promoters, artists, and partners on event-specific creative campaigns.
Identify creative opportunities and emerging design trends.
Oversee the design and production of advertising materials, promotional assets, and event collateral.
Manage creation of digital graphics, social media content, motion graphics, animations, videos, print advertisements, signage, and presentations.
Review and approve creative materials for quality, accuracy, and brand consistency.
Manage creative workflows from concept through production and distribution, coordinating schedules and deadlines.
Develop digital content for websites, social media, email marketing, and digital advertising.
Oversee photography, videography, and post-production editing.
Develop promotional videos, event recaps, and sponsor activation materials, and support live-event content production and storytelling.
Partner with the marketing team on campaigns that drive attendance and ticket sales.
Create event marketing materials, including posters, digital ads, LED content, email graphics, and venue signage.
Assist with creative concepts for premium seating, group sales, and hospitality marketing.
Support event launches, ticket on-sales, presales, and promotional announcements.
Develop creative assets that fulfill sponsorship agreements and increase partner visibility.
Create branded content and promotional materials supporting sponsor marketing objectives.
Collaborate with sponsorship sales teams on presentations, mockups, and activation concepts.
Ensure sponsor materials meet contractual obligations and brand standards.
Manage and mentor graphic designers, multimedia specialists, photographers, videographers, and creative contractors.
Assign projects, prioritize workloads, and ensure timely delivery.
Foster a collaborative, innovative, results-oriented creative culture.
Conduct performance evaluations and support employee development.
Manage relationships with creative agencies, freelancers, printers, photographers, and production vendors.
Develop and manage creative production and design services budgets.
Evaluate vendor proposals and oversee production expenditures.
Track project timelines, milestones, and deliverables; monitor performance and identify process improvements.
Perform other duties and projects as assigned.