Counter Sales Manager

Turtle and Hughes•Victor, NY

13d

About The Position

The Counter Sales Manager leads the counter sales team to drive revenue, deliver exceptional customer service, and support branch operations. The role oversees daily sales activities, manages staff performance, and guides customers on electrical products and solutions. It also involves coordinating with warehouse and purchasing teams, monitoring inventory, tracking sales performance, and identifying opportunities to grow revenue and retain customers.

Requirements

High school diploma or equivalent.
At least 3 years of counter sales experience, preferably in electrical distribution or a related industry.
Strong knowledge of electrical products, components, and their applications.
Excellent communication, leadership, and customer service skills.
Ability to multitask and work in a fast-paced environment.
Ability to resolve customer concerns effectively.
Proficiency in Microsoft Office and sales-related software.

Nice To Haves

A degree in business, sales, or a related field.
Prior experience in a supervisory or management role.

Responsibilities

Manage counter sales operations to ensure efficient service and customer satisfaction.
Help customers select electrical products based on their needs and specifications.
Provide technical support and product recommendations to contractors and walk-in customers.
Develop and maintain relationships with new and existing customers.
Promote vendor promotions and marketing efforts.
Lead, mentor, and train counter sales associates in product knowledge and sales techniques.
Set sales targets and motivate the team to achieve business objectives.
Conduct performance evaluations and provide constructive feedback.
Coordinate with warehouse and purchasing teams to maintain optimal stock levels.
Ensure products are properly displayed and organized at the sales counter.
Implement pricing strategies and promotions to drive sales.
Monitor inventory movement and assist with restocking as needed.
Track daily sales performance and prepare reports for management.
Identify sales trends and opportunities to improve counter sales revenue.
Work with the sales team to develop customer retention and growth strategies.