Council Membership Coordinator

Girl Scouts of Hawai'i•Honolulu, HI

About The Position

The Council Membership Coordinator grows and sustains girl membership across Hawaiʻi through community-driven recruitment and retention strategies. The role activates and supports volunteers, troops, girls, families, island managers, and community partners to expand access to Girl Scouting and connect interested girls with suitable troop experiences. The coordinator leads council-wide recruitment campaigns, membership renewals, promotional programs, and strategic partnerships, with success measured by membership growth, engagement, and the effectiveness of recruitment and retention efforts. This work contributes to the council’s long-term goal of serving 5,000 girl members within the next decade. The coordinator manages recruitment and lead-generation initiatives from first inquiry through troop placement and registration, supports troop onboarding and development, and provides responsive service to interested families. The position also maintains accurate membership records, analyzes recruitment and retention metrics, monitors progress toward council goals, and cultivates community partnerships. The role includes travel throughout Hawaiʻi for meetings, events, and community engagement activities.

Requirements

  • Bachelor’s degree or equivalent combination of education and relevant experience.
  • Experience in membership development, community engagement, sales, marketing, nonprofit programs, or a related field.
  • Strong organizational, project management, and follow-through skills.
  • Excellent written and verbal communication skills.
  • Ability to analyze data, manage multiple priorities, and achieve measurable goals.
  • Proficiency with Microsoft Office, Salesforce, or membership databases.
  • Ability to travel throughout Hawaiʻi for meetings, events, and community engagement activities.

Nice To Haves

  • Relationship-oriented, with skill in building trust with families, volunteers, and community partners.
  • Goal-driven and motivated by measurable outcomes.
  • Organized and detail-oriented, with strong follow-through.
  • Collaborative, adaptable, and comfortable working across multiple islands and communities.
  • Passionate about expanding opportunities for girls through the Girl Scout Leadership Experience.

Responsibilities

  • Coordinate and implement council-wide membership recruitment strategies and campaigns.
  • Manage recruitment initiatives, including the Girl Recruitment Patch program and other membership incentives.
  • Support island managers in planning and executing year-round recruitment activities, including Extended Year promotion.
  • Develop tools, resources, and opportunities that empower community members to recruit girls and families.
  • Monitor recruitment event and lead performance metrics, including lead volume and conversion rates, to inform best practices.
  • Use national Girl Scouts campaigns and partnerships to execute recruitment events and activities that generate qualified leads.
  • Develop lead-generation strategies across events, digital and social outreach, schools, partner channels, and referral programs.
  • Manage leads from first inquiry through troop placement and registration, ensuring timely follow-up and accurate tracking in Salesforce or the membership database.
  • Lead annual membership renewal efforts, including Early Bird promotions.
  • Implement strategies to encourage member retention and improve renewal rates.
  • Track membership trends and recommend ways to strengthen year-over-year growth.
  • Inform the 350 girl recruitment budget and assist the Director of Membership with budget implementation.
  • Connect prospective members and families with troops that fit their location, interests, and needs.
  • Collaborate with volunteers and staff to support successful troop placement and onboarding.
  • Provide responsive customer service to families interested in joining Girl Scouts.
  • Track recruitment, placement, renewal, and membership growth metrics.
  • Maintain accurate, complete, and timely membership records and reporting systems.
  • Follow the GSUSA Data Quality Calendar and complete required data clean-up tasks by deadlines.
  • Maintain a GSH Council membership data quality score above 90% through regular audits, error correction, and follow-up with volunteers and staff on missing or inaccurate records.
  • Analyze recruitment and retention data to evaluate program effectiveness and inform future strategies.
  • Monitor progress toward council membership goals and provide regular updates to leadership.
  • Cultivate and maintain relationships with schools, youth-serving organizations, community agencies, and family-focused programs such as Head Start.
  • Identify and develop partnership opportunities that increase awareness of and access to Girl Scouts.
  • Represent the council at community events, partnership meetings, and outreach activities.
  • Identify communities with unmet demand and lead efforts to establish new troops throughout Hawaiʻi.
  • Use membership and demographic data to identify opportunities for troop expansion and community growth.
  • Collaborate with the council volunteer manager, island managers, service units, schools, community organizations, and families to seed new troops in targeted growth areas.
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