Content Writer

Fabuwood Cabinetry Corp • Newark, NJ

2d • Onsite

About The Position

Fabuwood is seeking a Content Writer to create clear, engaging, on-brand copy across email, blog, social media, web, and marketing collateral. The role brings the Fabuwood brand to life through content that reflects its voice and supports marketing goals. The Content Writer reports to the Brand Marketing Manager and works closely with graphic designers and the broader marketing team. This is a full-time, on-site position at Fabuwood’s Newark headquarters, with hours Monday–Thursday, 8:00 AM–5:00 PM and Friday, 8:00 AM–1:00 PM.

Requirements

• At least 2 years of experience in copywriting or content writing.
• A portfolio demonstrating range across email, blog, social, and web copy.
• Excellent writing, editing, and proofreading skills, with close attention to detail.
• Working knowledge of SEO best practices.
• Ability to adapt tone and style across channels and audiences while staying on-brand.
• Strong organizational skills and ability to manage multiple projects and deadlines.
• Interest in researching and understanding industry trends and incorporating them into writing.

Nice To Haves

• Experience in marketing, home design, or a related industry.
• Familiarity with email marketing platforms, CMS tools, and social media platforms.

Responsibilities

• Write marketing emails, including campaigns, newsletters, product launches, and promotions for homeowners, dealers, and the design community.
• Create email subject lines, preview text, and calls to action, and use performance results to refine messaging and test new approaches.
• Coordinate with design and marketing teams to develop email content aligned with the campaign calendar.
• Plan, research, and write blog articles on product features, design inspiration, industry trends, and home renovation topics.
• Apply SEO best practices to blog content, including keyword research, headlines, meta descriptions, and internal linking.
• Maintain the blog content calendar, publish fresh content regularly, and repurpose blog content for email, social, and web.
• Write platform-appropriate copy for organic social posts, paid social ads, and campaign launches.
• Collaborate with designers on social content and stay informed about social media trends and platform best practices.
• Write and update website copy, including product, landing, and campaign pages.
• Translate complex product information into clear, simple language for consumers with little product knowledge.
• Optimize web copy for SEO, readability, and conversion, and keep website content current, accurate, and consistent.
• Write copy for print and digital collateral, including brochures, catalogs, point-of-sale displays, sell sheets, and sales and showroom materials.
• Partner with designers to create compelling collateral that aligns with brand standards.
• Ensure product information and specifications in collateral are accurate and up to date, and support dealers and sales with customer-facing copy.
• Follow Fabuwood’s brand guidelines, tone of voice, and messaging framework; edit and proofread content for accuracy, clarity, grammar, and consistency.
• Follow established content review and approval processes before publishing.
• Partner with marketing on campaigns, product launches, and content initiatives; research industry trends, competitors, and product information.
• Bring forward new content ideas and suggest improvements to existing content.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed