Content Writer

Intercontinental Exchange Holdings, Inc. • Atlanta, GA

4d

About The Position

The Content Writer and Strategist strengthens content quality, consistency, and scalability across the organization. The role writes mortgage marketing content and supports a unified content strategy that advances organizational objectives, reinforces brand consistency, and drives customer engagement for ICE Surefire / ICE Customer Acquisition. It supports content planning, governance, creative direction, and performance optimization across channels including email, SMS, social media, newsletters, and educational materials. The position partners closely with product, legal, compliance, and creative teams to ensure content is scalable, high-quality, and aligned with business priorities.

Success is measured by improved engagement across email, SMS, social, and recurring content programs; stronger brand alignment across channels and teams; demonstrated impact on customer experience, engagement, and content-driven KPIs; and increased adoption and use of standardized content assets.

Requirements

• Three or more years of writing experience.
• Proven experience in content strategy for the mortgage industry, digital marketing, lifecycle marketing, or related fields.
• Strong writing, editing, and storytelling skills, with attention to detail.
• Experience managing multi-channel content programs.
• Strong communication and collaboration skills, with the ability to influence across teams.
• Familiarity with CMS platforms, marketing automation systems, and content production workflows.
• Familiarity with using AI to help generate written and image content while maintaining brand voice, tone, style, and compliance.

Nice To Haves

• Experience in SaaS, fintech, or other regulated industries.
• Knowledge of CRM/lifecycle marketing programs and customer journey mapping.

Responsibilities

• Write mortgage marketing content for emails, newsletters, SMS, social campaigns, and educational assets.
• Review and refine content created by writers, designers, and cross-functional contributors.
• Translate complex mortgage information into clear, accessible content.
• Develop content strategy, messaging frameworks, and channel-specific plans.
• Maintain a centralized content calendar for campaigns, automated workflows, and marketing initiatives.
• Identify content needs, gaps, and opportunities across the mortgage lifecycle.
• Conduct ongoing content audits to support prioritization and continuous improvement.
• Maintain content standards, editorial guidelines, templates, and review processes.
• Ensure content meets quality, compliance, accuracy, and brand requirements.
• Promote consistent voice and messaging across teams and channels.
• Monitor engagement metrics and implement data-driven improvements.
• Earn industry awards for published mortgage content.
• Partner with product, legal, compliance, and creative teams to align content with business goals.
• Participate in content planning cycles, stakeholder reviews, and workflow coordination.
• Ensure content supports automation, personalization, and scalability.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed