Content Strategist

Nobody • Durham, WA

12d • Hybrid

About The Position

NOBODY® is hiring a Content Strategist to work from one of its hubs in Washington, DC; Durham, NC; Miami, FL; or Richmond, VA. The agency supports a hybrid work environment with at least three onsite days per week. The role sits in the Activation segment and partners closely with Insights, Producers and Editors, Community, and Paid Media. The Content Strategist owns content systems and the projects that bring them to life, translating audience signals into platform-native content and managing production so work ships on time, on brief, and accurately. The role is accountable for how clients show up consistently and credibly in their communities, including what they publish, how they engage, and how they build trust over time. It is intended for someone early in their career who demonstrates strong instincts, writing, and disciplined execution.

The strategist develops content and community strategies grounded in audience behavior, platform dynamics, and business goals; turns those strategies into pillars, series, formats, cadences, channel roles, and seasonal tentpoles; and writes briefs and channel-appropriate copy. They manage rolling content calendars and end-to-end workflows across multiple clients, uphold quality, accessibility, brand, and issue standards, guide community engagement, and collaborate on measurement and experimentation. Success means delivering relevant, on-strategy content, managing projects reliably, building engaged and appropriately managed communities, and using clear KPIs and learnings to improve future work.

Compensation is $75,000–$85,000 per year. Benefits are available from day one.

Requirements

• 3–5 years of experience in social content strategy, content development, or programming at an agency or complex in-house team; exceptional candidates with less experience are encouraged to apply.
• Strong track record in content development and management, including designing content slates, writing series and format playbooks, and producing actionable creative briefs.
• Proven project management skills and ability to manage multiple timelines, clients, and stakeholders while maintaining detail and momentum.
• Fluency in platform mechanics, including format norms, hooks, and retention drivers, and in how organic and paid work together.
• Comfort with data-driven workflows, including tagging schemas, dashboards, weekly reviews, and experimentation plans.
• Strong writing and editorial instincts, with confidence collaborating with executives and subject matter experts.
• Habit of analyzing social media and keeping up with platform changes.
• Attention to detail and ability to move smoothly between teams, clients, and types of content.
• Ability to balance creative instinct with strategic thinking and operational discipline.

Nice To Haves

• Experience in the technology industry, including making complex, highly technical subject matter clear and engaging for social audiences.
• Experience with executive social and thought leadership programming in policy, advocacy, or complex stakeholder environments.

Responsibilities

• Develop content and community strategies grounded in audience behavior, platform dynamics, and business goals.
• Translate audience signals into content pillars, series concepts, formats, and platform-specific cadences; define channel roles and seasonal tentpoles.
• Determine what content should exist, why it matters, and how it supports broader strategy, favoring sustainable approaches over reactive trend-chasing.
• Write platform-native series and flight briefs that cover objectives, audiences, message maps, creative references, and format specifications.
• Shape editorial direction and write clear, channel-appropriate copy; collaborate with designers, copywriters, producers, and editors to bring concepts to life.
• Own a rolling 6–8 week content calendar with clear status, owners, deadlines, and measurement-supporting tags.
• Manage timelines, resourcing, and handoffs across multiple clients and workstreams; identify risks early.
• Lead client and internal working sessions, track approvals and feedback, and keep stakeholders informed.
• Build and improve workflows that support speed and accuracy.
• Enforce and evolve quality assurance controls and protocols so work ships accurately and error-free.
• Uphold tone and voice, accessibility, brand and issue guardrails, and platform-appropriate asset requirements.
• Shape community engagement approaches, including moderation, response frameworks, and escalation paths.
• Use community feedback as qualitative signal and feed it into content decisions.
• Set content KPIs for pillars or series and review them weekly with Insights and Strategy.
• Define distribution and A/B testing hypotheses, plan controlled tests with Paid, and document learning agendas with next steps.
• Monitor cultural moments, platform shifts, and emerging formats, applying relevant learning to content decisions.
• Include 2–3 work samples with an application: a content slate, series plan, or calendar; a written brief; and a learning memo, optimization rationale, or project managed from kickoff to launch.

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• 401(k) with 4% employer match
• Paid parental leave for birthing and non-birthing parents
• 20 PTO days per year plus quarterly Health Days
• Flexible Spending Account
• Student loan repayment stipend
• Monthly phone reimbursement
• Hiring referral bonuses and new business commissions

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed