Content Marketing Coordinator

Gunstock Mountain Resort•Gilford, NH
•$25 - $27•Onsite

About The Position

The Content Marketing Coordinator assists with the daily organization and coordination of resort marketing activities and initiatives. The role completes assigned tasks in support of Gunstock's marketing strategy, with the goals of driving top-line growth and improving guest acquisition, retention, and brand loyalty. All resort employees are responsible for creating a WOW experience for guests. This in-person role works with the Marketing Director on written and social media content, promotional materials, photography and video support, marketing asset organization, press materials, guest wayfinding and signage, and direct promotions and trade shows. Weekend and holiday availability is required because Gunstock is open seven days a week during peak operational periods, when weekends are busiest.

Requirements

  • Must be available to work weekends and holidays.
  • Must work in person.

Responsibilities

  • Work with the Marketing Director to develop engaging written content for social media, the website, blogs, daily conditions reports, email blasts, and press releases, maintaining consistent on-brand messaging that promotes Gunstock in the New Hampshire tourism marketplace.
  • Write and schedule daily content across Facebook, Instagram, X, LinkedIn, and YouTube in coordination with promotional campaigns, special events, weather conditions, and expected business volumes.
  • Engage with social media followers positively and creatively, respond to comments and direct messages, recognize recurring themes, and elevate guest service issues as needed.
  • Provide photo and video production support for daily conditions reports, photo shoots, television commercial shoots, radio spots, and press conferences.
  • Organize and maintain marketing collateral—including photos, logos, artwork, and video—and securely maintain marketing literature, archives, and sample files in a central location.
  • Prepare and distribute news releases and press kits as needed, and assist with copywriting for selected marketing communications, including email and marketing campaigns.
  • Assist with developing waymarking for guest information, events, and programs; coordinate timely installation of event and informational signage.
  • Compose and update resort phone greetings seasonally to reflect changes in operating days and hours.
  • Coordinate logistics for direct promotions and trade shows as needed, and assist with the design and development of trade show exhibits, promotions, and packaging.
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