Content Marketing Coordinator

Gunstock Mountain Resort•Gilford, NH
•Onsite

About The Position

The Content Marketing Coordinator assists with the daily organization and coordination of resort marketing activities and initiatives. The role supports Gunstock’s marketing strategy to drive top-line growth and improve guest acquisition, retention, and brand loyalty. The candidate must be able to ski or snowboard at an intermediate or advanced level to capture content and fulfill duties. All resort employees are responsible for creating a WOW experience for guests. This is an in-person position. During peak operational periods, Gunstock is open to the public seven days a week, with weekends being the busiest times. Weekend and holiday availability is required.

Requirements

  • Intermediate or advanced ability to ski or snowboard.
  • Availability to work weekends and holidays.
  • Ability to work in person.

Responsibilities

  • Work with the Marketing Director to develop creative written content for social media, web, blogs, daily conditions reports, e-blasts, and press releases, maintaining consistent on-brand messaging that promotes Gunstock in the New Hampshire tourism marketplace.
  • Write and schedule daily content across Facebook, Instagram, X, LinkedIn, and YouTube in coordination with promotional campaigns, special events, weather conditions, and expected business volumes.
  • Communicate positively and creatively with social media followers, engage active followers as unofficial brand ambassadors, respond to comments and direct messages, identify recurring themes, and elevate guest service issues as needed.
  • Provide photo and video production support for promotional efforts such as daily conditions reports, photo shoots, TV commercial shoots, radio spots, and press conferences.
  • Organize and maintain marketing collateral—including photos, logos, artwork, and video—in a central location, keeping marketing literature, archives, and sample files securely maintained.
  • Prepare and distribute news releases and press kits as needed, and assist with copywriting for selected marketing communications, including email and marketing campaigns.
  • Assist with developing waymarking for guest information, events, and programs; coordinate timely installation of signage for current events and information.
  • Compose and update resort phone greetings seasonally to reflect changes in operating days and hours.
  • Coordinate logistics for direct promotions and trade shows as needed.
  • Assist with the design and development of trade show exhibits, promotions, and packaging.
  • Help create a positive guest experience.
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