Content Analytics Lead
About The Position
KQED is seeking a Content Analytics Lead to partner with content teams by studying content performance data, developing insights into what works and why, and making data-driven recommendations. Reporting to the Executive Director of Insights & Growth, the role provides reports and briefings on performance across KQED’s platforms, with an emphasis on digital growth within priority content verticals. The position is primarily an analyst and tactical advisor to content teams, using data science and experimentation techniques beyond basic reporting to help the organization learn and improve. The position is temporary through December 31, 2029. KQED prefers a hybrid arrangement with three days per week at its San Francisco headquarters, though remote work may be considered for candidates with an exceptionally strong record of delivering performance insights to publishers. The role works between KQED’s newly renovated headquarters and remotely. KQED describes its aim as fostering a public media organization centered on human dignity, equity, and belonging, and encourages applicants from marginalized communities. Its mission is to provide Northern California citizens with a community-supported alternative to commercial media, inform decision-making, convene dialogue, bring the arts to everyone, engage audiences in sharing their stories, support students and teachers, and offer journeys of exploration.
Requirements
- Demonstrable experience analyzing and reporting on content data, including social media, YouTube, and/or podcasts.
- Demonstrable experience delivering data-driven insights to content teams.
- Excellent LLM prompting skills and familiarity with agentic AI products, such as Cowork/ChatGPT Work and Codex/Claude Code.
- Exceptional interpersonal and communication skills, including the ability to communicate complex concepts to senior and non-analytical audiences.
- Ability to lift a minimum of fifteen pounds; exert muscle force to lift, push, pull, or carry; use abdominal and lower back muscles over time without fatigue; stand and/or sit for extended periods; bend, stoop, stretch, twist, and reach; and demonstrate fine motor skills and good visual and auditory acuity.
Nice To Haves
- Meaningful data science experience, especially with linear models, classification, clustering, time-series analysis, and seasonal decomposition.
Responsibilities
- Lead the design, build, and management of content analysis and reporting systems and procedures.
- Analyze content data, produce reports on content performance, and generate insights into what drives performance.
- Meet regularly with content leaders to present insights and learn about their needs.
- Work with others to automate data collection and analysis where possible.
- Respond to ad-hoc data and analysis requests from other departments.
- Perform other duties as assigned.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
