Community Relations Liaison - Cincinnati

Rogers Memorial Hospital•Cincinnati, OH

About The Position

The Community Relations Liaison (described in the posting as an Account Executive) represents Rogers Behavioral Health services to community stakeholders and referral sources. In partnership with the Account Executive team and under the leadership of Business Development directors and other leaders, the role applies knowledge of Rogers service lines to build and maintain referral relationships, identify partnership opportunities, manage a territory, and implement strategic growth plans. The position uses a consultative, patient-focused sales approach and is accountable for activity, census, and individual objectives. The role requires ongoing learning about behavioral health programs, diagnoses, outcomes, and market trends, as well as communicating this information effectively to professional referral sources. It also involves maintaining CRM records, completing reports and expense documentation, analyzing performance information, and collaborating with colleagues in support of Rogers’ values and organizational goals. This role requires extensive territory travel, with approximately 80% of time outside the office. Travel by car and/or air, overnight stays, and weekend travel may be required. The PRN variation may involve assignments at any Rogers location, with travel reaching up to 90% of time worked; hours depend on organizational needs.

Requirements

Bachelor’s degree required.
At least two years of business development and/or related experience.
Experience with strategic planning, new business development, and negotiation.
Computer proficiency and working knowledge of software programs, including Word and Excel.
Valid driver’s license and eligibility for insurable status under Rogers’ insurance policy.
Ability to travel extensively by car and/or air, including overnight and weekend travel as needed.
Ability to communicate behavioral health information and present to individuals and small and large groups.
Ability to function with substantial autonomy and manage territory activities and goals.
Strong interpersonal skills and emotional intelligence.
Ability to read, write, and communicate through verbal and auditory skills, with reasonable accommodations.
Ability to perform job duties as verified by a post-employment physical exam conducted by a licensed physician.

Nice To Haves

A major in business, communications, psychology, social work, or a related field.
Lived experience is valued.
For the PRN position: residence in Wisconsin, Illinois, or Minnesota within 50 miles of a Rogers location and near an airport.

Responsibilities

Develop, manage, and strengthen relationships with existing and prospective referral providers and other community partners.
Identify referral and partnership opportunities and advance strategic referent relationships.
Develop and enhance alliance workflows and standards, and plan and implement proactive growth activities.
Manage a dynamic territory, including routing, goals, time allocation, and budget expenditures.
Conduct daily in-person and virtual customer meetings, including cold calls, and participate in networking events, breakfasts, lunch-and-learns, and dinner programs.
Arrange campus and program tours and promote continuing education webinars and in-person events.
Use phone, email, social media, and other communications to maintain regular contact with referral sources.
Meet activity, census, and individual objectives set by department leadership.
Maintain knowledge of behavioral health programming, diagnoses, trends, and Rogers service-line outcomes; participate in training and educational opportunities.
Enter referral interactions into CRM software and complete operational reports and expense reports in a timely manner.
Analyze reports and use the results to inform timely decisions.
Collaborate with internal and external stakeholders and uphold Rogers’ values of Compassion, Excellence, and Accountability.
Comply with system policies and procedures, including those related to human resources, infection control, employee health, and patient safety.
Support department and hospital goals, communicate goals to colleagues, maintain department policies and procedures, and participate in committees, improvement meetings, and projects as directed.
Communicate professionally, contribute to a positive and solution-focused team environment, and provide guidance or feedback as appropriate.
Perform other duties as assigned.