Mgr I- Comms

BAE Systems•San Diego, CA
•$107,952 - $183,518•Hybrid

About The Position

The Communications Manager will lead external communications to position BAE Systems’ ship repair team as a premier provider for the U.S. military, allied nations, and commercial customers, supporting business growth and diversification. The role develops market narratives that translate technical achievements into messages relevant to stakeholder priorities and strategic objectives. Serving as a trusted advisor to business, product, and functional leaders, the manager shapes market positioning, directs integrated campaigns, and advances thought leadership across communication channels. The role collaborates closely with the Business Communications Lead and Business Development, oversees high-impact campaigns, advises cross-functional teams, and provides strategic guidance on initiatives affecting the company’s reputation and long-term success. The position is hybrid-friendly for candidates in the Jacksonville, San Diego, or Norfolk area, combining remote flexibility with in-office collaboration.

Requirements

  • Typically requires a bachelor’s degree in Communications, Journalism, or English, and eight years of relevant experience, or equivalent overall experience.
  • Extensive knowledge of AP Style and corporate journalism.
  • Excellent verbal and written communication skills.
  • Attention to detail and solid editing skills.
  • Experience building relationships with diverse and geographically dispersed teams and stakeholders.
  • Media relations experience at the local, specialized trade, and/or national level.
  • Experience in one or more of strategy, digital/social media, or marketing.
  • Ability to drive positive engagement across a diversified and widespread workforce.
  • Leadership experience as a direct people manager or project team lead.

Responsibilities

  • Develop and implement long-term product marketing communications strategies that drive growth, diversification, and differentiation in competitive markets.
  • Shape market positioning and lead communications aligned with major business objectives.
  • Set strategy independently, update leadership, and manage plans, budgets, and resources to achieve goals.
  • Design and execute integrated campaigns across earned, owned, and paid channels to increase awareness, engagement, and business outcomes.
  • Combine media relations, social media, digital content, and events into cohesive service narratives.
  • Oversee high-priority campaigns and ensure timely delivery aligned with business goals.
  • Position executives and technical experts as authoritative voices on emerging defense capabilities.
  • Translate complex product and technical information into narratives for external audiences.
  • Develop future-focused stories highlighting innovation and reinforcing confidence in the company’s long-term vision.
  • Monitor communication trends and tools, apply innovative techniques, and share best practices across the team.
  • Develop customer and audience targeting strategies to reach key decision-makers through effective channels.
  • Advise business, product, and functional leaders on positioning, messaging, media, and visibility strategies.
  • Collaborate with product, business development, government relations, and engineering teams to align communications with customer and market goals.
  • Develop media strategies, build reporter relationships, and manage proactive media relations.
  • Act as a spokesperson and advisor on strategic product, program, and organizational initiatives.
  • Manage reactive communications and crisis situations and provide strategic recommendations to leadership.
  • Plan and oversee communications for customer engagements, capability demonstrations, industry events, and trade shows.
  • Lead event narratives and coach senior leaders to deliver impactful messaging and consistent representation.
  • Lead high-impact campaigns and influence others to achieve organizational objectives.
  • Mentor and coach team members, including senior leaders, to improve communication effectiveness.
  • Champion the communications function by defining its strategic role and aligning efforts with workforce needs.
  • Use performance metrics to refine strategies and demonstrate business value.
  • Contribute to talent acquisition by defining skills and attributes for building a strong team.
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