Communications Manager - Focus Digital Marketing

Tetra Pak•Denton, TX

6d•Onsite

About The Position

Tetra Pak is seeking a Communications Manager focused on digital marketing and sales communications. The role works across digital channels and subject areas to generate demand and leads for Tetra Pak’s food processing, packaging, and services portfolio. The manager is part of the U.S. and Canada Communications team, collaborates with global colleagues, and partners with regional stakeholders in marketing, business development, and trade shows and events. The position is based in Denton, Texas, and requires travel of up to 15% of the time.

Requirements

Bachelor’s degree in marketing, communications, or a related field.
At least 5 years of B2B marketing communications experience.
Strong business acumen and a passion for using communications expertise to drive business growth, engagement, and results.
Experience working with and managing external agency relationships.
Expertise in digital communications and lead-generation tools, methods, and trends.
Collaborative mindset and ability to establish effective working relationships with cross-functional and cross-cultural teams.
Native-proficiency English verbal and written communication skills.
Strong organizational skills and attention to detail.
Ability to manage multiple projects in parallel.
Ability to travel up to 15% of the time.
Ability to lift more than 25 pounds.
Comfort working at events and trade shows.
Applicants must not require international relocation to the United States.

Nice To Haves

Experience with Pardot and Salesforce is strongly preferred.

Responsibilities

Support the development of global integrated marketing communications programs to build brand and portfolio awareness and generate demand and leads.
Develop and execute localized integrated marketing communications programs to build brand and portfolio awareness and generate demand and leads.
Manage digital communications channels and tools, including marketing automation, email marketing, the website, and lead management.
Direct and contribute strategically to trade shows and other digital and in-person events.
Lead the development of marketing collateral, including white papers, website content, videos, case studies, data sheets, and presentations, to support communications, demand generation, and sales efforts.
Develop strategies and messaging that communicate effectively with key audiences.
Pull and analyze digital marketing data to drive meaningful change.