Communications Manager II - Workplace Benefits

Bank of America • Boston, MA

5d • $105,800 - $120,200 • Onsite

About The Position

At Bank of America, the Communications Manager II manages the development, deployment, and maintenance of communications, educational content, and digital experiences supporting the Health Benefit Solutions product. These include email marketing campaigns, web content, investment communications, client toolkits, training materials, and participant engagement initiatives.

The role leads content governance and operational execution, partnering across product, legal, tax, compliance, digital, and agency teams to deliver accurate, compliant, and engaging communications. The work supports customer experiences and business growth while ensuring content remains current across communication channels and platforms.

Requirements

• 3–5 years of marketing experience.
• Knowledge of the creative-through-production process for print and digital assets.
• Able to work as part of a team and independently with minimal supervision, demonstrate initiative, prioritize tasks, follow up as needed, and meet established SLA deadlines.
• Able to manage multiple tasks and work cross-functionally with other departments.
• Strong organization, efficiency, time management, and project management skills; attention to detail and follow-through; ability to meet deadlines and prioritize.
• High school diploma, GED, secondary school, or equivalent.
• Skills listed: active listening, attention to detail, collaboration, oral communications, written communications, customer and client focus, influence, presentation skills, prioritization, risk management, adaptability, business acumen, planning, project management, strategic thinking, and experience with Salesforce Marketing Cloud.

Nice To Haves

• Knowledge of marketing platforms including Seismic, Salesforce Marketing Cloud, content management systems, and user interfaces.
• Willingness to learn and contribute to a strong team environment.
• Results-oriented approach, strong communication and listening, and ability to take direction.

Responsibilities

• Manage the communications portfolio, including emails, web content, flyers, and training decks; work with creative resources to update materials and guide them through the required review process.
• Launch core email campaigns and report on performance using Salesforce Marketing Cloud.
• Coordinate Spanish translations for selected materials with a translation vendor.
• Serve as the direct mail liaison.
• Develop and/or execute strategic communication plans to drive business and team objectives.
• Apply financial services and relevant line-of-business or staff-support-function knowledge to influence business results through strategic communications activities.
• Lead the creation of consistent, engaging, and strategic messaging, including leader messaging, articles, interviews, and other written and visual pieces that reflect the company tone and narrative.
• Deliver targeted and enterprise-wide communications through channels such as email, written announcements, employee messaging, town halls, videos, and blog posts.
• Drive innovation and new ways of communicating across existing and new channels for external and internal audiences, including the public, clients and customers, influencers and partners, regulators and elected officials, Board and executive leadership, and employees.

Benefits

• Benefits eligibility.
• Access to paid time off.
• Annual discretionary incentive plan eligibility, with awards based on individual performance and behaviors, line-of-business and/or group performance and contributions, and overall company success.
• Affordable, competitive, and flexible benefits supporting teammates’ physical, emotional, and financial wellness.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED