Communications Manager II - Workplace Benefits

Bank of America • Jacksonville, FL

4d • Onsite

About The Position

The Communications Manager II manages the development, deployment, and maintenance of communications, educational content, and digital experiences supporting Bank of America’s Health Benefit Solutions product. The portfolio includes email marketing campaigns, web content, investment communications, client toolkits, training materials, and participant engagement initiatives.

The role leads content governance and operational execution, partnering with product, legal, tax, compliance, digital, creative, and agency teams to deliver accurate, compliant, engaging communications. The work supports customer experience and business growth while ensuring content stays current across channels and platforms. The position also develops and executes strategic communication plans and creates consistent messaging for a range of audiences and communication channels.

Requirements

• 3–5 years of marketing experience.
• Knowledge of the creative-to-production process for print and digital assets.
• Ability to work independently with minimal supervision, demonstrate initiative, prioritize tasks, follow up as needed, and meet established SLA deadlines.
• Ability to manage multiple tasks and work cross-functionally with other departments.
• Strong organization, time management, and project management skills; attention to detail, follow-through, and ability to meet deadlines and prioritize.
• High school diploma, GED, secondary school credential, or equivalent.

Nice To Haves

• Knowledge of marketing platforms such as Seismic, Salesforce Marketing Cloud, content management systems, and user interfaces.
• Willingness to learn and contribute to a strong team environment.
• Results-oriented approach and strong communication and listening skills, with the ability to take direction.
• Experience with Salesforce Marketing Cloud.

Responsibilities

• Manage a communications portfolio that includes emails, web content, flyers, and training decks; coordinate updates with creative resources and guide materials through the required review process.
• Use Salesforce Marketing Cloud to launch core campaign emails and report on campaign performance.
• Coordinate Spanish translations for selected materials with a translation vendor.
• Serve as a liaison for direct mail.
• Develop and/or execute strategic communication plans to advance business and team objectives.
• Apply financial services and line-of-business or staff-support knowledge to influence business results through strategic communications.
• Lead the creation of consistent, engaging strategic messaging, including leader messaging, articles, interviews, and other written and visual pieces that reflect the company’s tone and narrative.
• Deliver targeted and enterprise-wide communications through channels such as email, written announcements, employee messaging, town halls, videos, and blog posts.
• Drive innovation in communication approaches and channels for external and internal audiences, including clients, customers, influencers, partners, regulators, elected officials, Board and Executive leadership, and employees.

Benefits

• Access to paid time off.
• Industry-leading benefits and resources and support for employee well-being.
• Eligibility to participate in an annual discretionary incentive plan, with awards based on individual performance and behavior, line-of-business or group contributions, and company success.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: High school or GED