Communications and Marketing Manager

AVANCE San Antonio Inc • San Antonio, TX

3d

About The Position

The Communications and Marketing Manager is an exempt, professional-level position responsible for strategically planning, developing, launching, and managing AVANCE–San Antonio’s communications and marketing initiatives. The role exercises independent judgment to advance organizational visibility, brand positioning, storytelling, and engagement across digital, print, and in-person platforms.

Working closely with the Senior Director of Communications and Development, the Manager leads integrated marketing and communication campaigns aligned with AVANCE’s strategic growth plan. The position serves as a subject-matter expert and internal advisor, influencing organizational messaging, public presence, volunteer engagement, and campaign strategy. It regularly exercises discretion on significant matters and manages multiple complex initiatives simultaneously.

Requirements

• Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, or a related field.
• At least five years of progressive professional experience in communications, marketing, or a related field, with demonstrated responsibility for strategy development and execution.
• Embrace the mission of AVANCE.
• Proficiency in Microsoft Office.
• Experience leading and managing integrated marketing and communication campaigns aligned with organizational or growth strategies.
• Ability to exercise independent judgment, discretion, and decision-making authority on significant matters.
• Strong leadership and project management experience, including oversight of vendors, consultants, and cross-functional initiatives.
• Advanced writing, editing, messaging, and brand-management skills.
• Proficiency with digital communication platforms, content management systems, email marketing tools, social media platforms, and analytics.
• Ability to analyze data, evaluate effectiveness, and apply insights strategically.
• Strong interpersonal and advisory skills, with the ability to collaborate effectively with senior leadership, Board members, and external stakeholders.

Responsibilities

• Develop, launch, and manage organization-wide communications and marketing strategies aligned with AVANCE’s strategic growth plan.
• Lead integrated campaigns supporting program expansion, community engagement, volunteer involvement, advocacy, and organizational visibility.
• Steward AVANCE’s brand and ensure consistency of voice, messaging, tone, and visual identity across internal and external communications.
• Oversee the strategic development and approval of content for websites, digital platforms, email campaigns, social media, presentations, advertising, and print materials.
• Direct organizational storytelling about program impact, family outcomes, volunteer engagement, and community partnerships.
• Manage digital communication platforms, including website strategy, content governance, and audience engagement optimization.
• Establish social media strategy and performance standards; evaluate analytics and adjust approaches to improve reach and effectiveness.
• Plan and oversee communication strategies for organizational events, campaigns, graduations, community outreach, and volunteer initiatives.
• Coordinate, promote, and provide on-site communication support for volunteer events, aligned with organizational priorities and brand standards.
• Develop, review, and approve high-level messaging, talking points, speeches, press releases, and public communications.
• Direct media relations, including pitching stories, coordinating interviews, advising leadership, and managing external media communications.
• Manage communication-related budgets, vendors, consultants, and contracts, exercising discretion to support fiscal responsibility and strategic alignment.
• Provide functional supervision and professional guidance to communications staff, contractors, interns, or temporary personnel.
• Collaborate with executive leadership and department heads to advise on communication strategy, campaign messaging, and organizational positioning.
• Support Board communications, executive presentations, annual report messaging, and internal communications strategy.
• Evaluate engagement data, market trends, and media performance to inform strategic decisions and continuous improvement.
• Ensure compliance with AVANCE policies, brand standards, confidentiality requirements, and professional best practices.
• Perform other duties consistent with the scope and intent of an exempt managerial position.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager