Communications and Community Engagement Specialist

HCA Healthcare•Dallas, TX
•Onsite

About The Position

The Facility Specialist, Communications & Community Engagement works onsite at local hospitals as an extension of the Division Marketing and Corporate Affairs team. The specialist supports promotion of HCA Healthcare brands and the division’s growth agenda by helping execute local hospital communications, community engagement, and marketing plans in alignment with division and corporate objectives. The role stays current on relevant community needs, issues, and opportunities; supports collaboration and community engagement activities; and serves as part of the lead hospital communicator team. The specialist supports communications, public relations, and community engagement under the direction of the Facility Communications and Community Engagement Director/Manager, including onsite crisis communications as needed. The role also assists with community-facing events and colleague engagement initiatives, provides facility insights to division and regional marketing plans, coordinates local brand strategies, and partners with the Marketing Services Organization on content and hospital collateral.

Requirements

  • Bachelor’s degree required.
  • At least 1 year of experience in communications, public relations, marketing, community engagement, healthcare administration, or a related field required.
  • Strong written and verbal communication skills.
  • Ability to manage multiple projects and priorities simultaneously.
  • Strong interpersonal and relationship-building skills.
  • Experience developing content for digital, social, web, and print communications.
  • Excellent organizational and customer service skills.
  • Ability to work collaboratively with hospital leadership, physicians, colleagues, and community stakeholders.

Nice To Haves

  • Experience supporting marketing, communications, public relations, or community engagement initiatives.

Responsibilities

  • Support communications, public relations, and community engagement activities under the direction of the Facility Communications and Community Engagement Director/Manager.
  • Help manage onsite crisis communication efforts as needed.
  • Provide timely customer service and maintain positive working relationships with facility administration, directors, staff, and physicians.
  • Stay informed about hospital news, trends, services, and objectives.
  • Contribute to materials for print, online, digital, video, blog, and web formats.
  • Facilitate community and customer engagement activities to support the hospital’s reputation.
  • Coordinate events and programs aligned with division and hospital goals to raise awareness of the hospital’s capabilities and strengths.
  • Support colleague community engagement initiatives, including community giving campaigns, the HCA Hope Fund, volunteer opportunities, and board service activities in collaboration with Human Resources.
  • Provide facility insights for division and regional marketing plans, including facilitating access to service line leaders, subject matter experts, and key stakeholders.
  • Support local brand management activities and coordinate local marketing and brand strategies with the Division team.
  • Partner with the Marketing Services Organization to develop web and social media content and manage hospital collateral, including flyers, brochures, and rack cards.

Benefits

  • Medical, prescription drug, dental, vision, behavioral health, and telemedicine coverage.
  • Wellbeing support, including free counseling and referral services.
  • Paid time off, paid family leave, long- and short-term disability coverage, and leaves of absence.
  • 401(k) plan with a 100% match on 3% to 9% of pay, based on years of service.
  • Employee Stock Purchase Plan and flexible spending accounts.
  • Preferred banking partnerships, retirement readiness tools, rollover support, and financial wellbeing counseling.
  • Tuition assistance, student loan assistance, certification support, dependent scholarships, and partnership with Galen College of Nursing.
  • Fertility and family-building benefits and adoption assistance.
  • Life insurance and supplemental health protection plans.
  • Auto and home insurance, legal counseling, identity theft protection, and consumer discounts.
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