Commerce Media Senior Specialist, DSP
About The Position
The Commerce Media Senior Specialist supports the execution and optimization of marketing campaigns within the commerce media ecosystem. The role uses growing commerce media expertise to drive client success through campaign management, performance tracking, and collaboration with internal teams. The specialist manages and optimizes DSP campaigns, integrates Tinuiti’s products and technology, interprets campaign and cross-channel data, and identifies opportunities to improve client growth, retention, and profitability. The position also involves regular client communication, maintaining platform expertise and certifications, and contributing to continuous improvement and thought leadership.
Requirements
- 3–5 years of experience in commerce media roles.
- A proven track record of executing successful campaigns with monthly budgets of $70,000 or more.
Nice To Haves
- Familiarity with commerce media platforms such as Amazon, Walmart, and Criteo.
- Familiarity with tools such as Skai, Helium10, Pacvue, and Analytic Index.
Responsibilities
- Build, manage, and optimize DSP and other commerce media marketing campaigns, including campaigns on platforms such as Amazon, Walmart, and Criteo, to meet or exceed client goals.
- Maintain regular client relationships through weekly phone, email, and, when needed, in-person interactions, aiming for Client Satisfaction scores of 9 or above and Client Retention of 95% or above.
- Integrate Tinuiti’s product and technology suite into campaign activations to support client metrics and channel-specific outcomes.
- Maintain knowledge of relevant commerce media platforms and proactively educate clients about program updates and benefits.
- Maintain annual certifications for relevant commerce media platforms.
- Analyze campaign data using analytics tools to identify performance trends and actionable optimization opportunities.
- Explain holistic strategies behind client KPIs by interpreting trends and using cross-channel data and insights within the specialist’s purview.
- Assess and diagnose opportunities for improvement and implement changes to support client growth, retention, and profitability targets.
- Identify new marketing opportunities and ways to repurpose existing strategies to improve brand awareness and sales volume across commerce media platforms.
- Demonstrate thought leadership in the relevant vertical or channel and broader commerce media landscape, contributing insights internally and externally.
- Prioritize and manage time across clients, partner relationships, and internal initiatives to deliver tasks and objectives on time.
- Experiment with new strategies and tools and contribute to continuous improvement through innovative solutions and client feedback.
Benefits
- Unlimited paid time off.
- Fully remote work environment and flexibility to take time off as needed.
- 20 paid holidays, including multiple long weekends.
- Medical, dental, vision, life, and disability coverage.
- Flexible Spending Accounts.
- Retirement plan with a 100% match on contributions up to 4%.
- Fringe and Forma perks and wellness benefits.
- Unlimited telemedicine and teletherapy at no cost.
- Thankful giving and equity.
- Birthing parents receive 16 weeks of leave at 100% pay; partners receive 12 weeks after the birth or adoption of a child.
- On-demand learning, mentorship, and leadership and management development programs and resources.
- Monthly variable revenue payment opportunity through RevShare and a discretionary annual performance bonus.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
