Manager, Channel Manager: Social Media

Capital One•McLean, VA
•$138,100 - $189,200•Hybrid

About The Position

Capital One is seeking an experienced Channel Manager to oversee the strategy and execution of its social media funnel. The role calls for deep experience in member communications and engagement, strong awareness of social media, and the ability to work in a fast-paced environment with stakeholders across the business. The position is designated hybrid and requires adherence to Capital One’s hybrid policy for on-site presence at the employee’s designated office location. The Channel Manager develops and executes social channel strategy, plans and produces content, manages the publishing calendar and workflow, and coordinates social storytelling for events, talent, and partnerships. The role also oversees publishing quality, community responses and escalations, stakeholder reviews and approvals, performance measurement, and continuous improvements to creative and programming. The position works collaboratively with business partners, creatives, legal, compliance, and other stakeholders to deliver projects and ensure brand representations align with voice and style guidelines. Capital One describes its workplace as fast-paced and dynamic, and emphasizes collaboration, openness, diversity, inclusion, belonging, and the development of associates from varied backgrounds and experiences. The role is eligible for performance-based incentive compensation, which may include cash bonuses and/or long-term incentives. The posting also describes a comprehensive benefits offering supporting health, financial, and other aspects of well-being, with eligibility varying by employment status and management level.

Requirements

  • Bachelor’s degree or military experience.
  • At least 5 years of experience within an agency or on the client side handling social media strategy, including experience managing social media channels.
  • Experience leading social media in large organizations and developing strategy in new spaces, along with hands-on execution.
  • Ability to build social media plans, editorial frameworks, content calendars, and actionable recommendations.
  • Sprinklr experience across publishing, scheduling, community management, monitoring, analytics, and reporting, including interpreting dashboards and identifying reporting needs.
  • Strong social editing skills, including short-form video storytelling, pacing, sequencing, captions, and asset adaptation.
  • Strong working knowledge of Instagram and LinkedIn, including audience behavior, distribution, engagement, and measurement.
  • Sound independent judgment concerning publishing, sensitive information, community issues, and escalation.
  • Ability to manage multiple projects, deadlines, and changing priorities while maintaining accurate, high-quality work; strong attention to detail, prioritization, learning, and adaptability.
  • Highly effective communication skills, with outstanding writing and presentation abilities.

Nice To Haves

  • Master’s degree in marketing or business.
  • 2+ years of experience in luxury, hospitality, travel, lifestyle, membership, financial services, or another environment requiring strong editorial and reputational judgment.
  • 6+ years of experience supporting paid social campaigns, including creative development, optimization, reporting, and associated community management.
  • 6+ years of experience with enterprise workflow systems and familiarity with content-management platforms.
  • 6+ years of experience coordinating agencies, production partners, or freelancers.

Responsibilities

  • Develop and execute channel strategy, including platform plans, audience priorities, content pillars, and testing opportunities aligned with broader marketing objectives.
  • Lead ideation and shape content hooks, pacing, sequencing, captions, and asset selection; edit content when appropriate and provide actionable feedback on more complex work.
  • Manage the content calendar, balancing brand storytelling with events, member experiences, talent, partnerships, and timely cultural opportunities.
  • Coordinate pre-event, live, and post-event storytelling with event, talent, and partnership stakeholders, including social deliverables, asset access, usage permissions, and disclosures.
  • Schedule and publish content through Sprinklr and native tools; conduct quality assurance, monitor engagement, and manage responses and escalations within established guidance.
  • Coordinate reviews, resolve stakeholder feedback, secure required sign-offs, and maintain approval records before publication.
  • Recommend KPIs, maintain reporting, interpret dashboards and native analytics, and use findings to improve creative, programming, and publishing.
  • Participate as Channel Manager in a collaborative cross-functional team, providing strategic and tactical thought partnership to support project delivery.
  • Champion the brand and ensure representations of products, including claims, imagery, and copy, align with voice and style guides.
  • Use problem-solving and influencing skills to deliver on project intent.
  • Communicate effectively with stakeholders at all levels across the company to manage, inform, and influence outcomes.

Benefits

  • Comprehensive benefits supporting health, financial, and other aspects of well-being; eligibility varies by full-time or part-time status, exempt or non-exempt status, and management level.
  • Performance-based incentive compensation, potentially including cash bonuses and/or long-term incentives.
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