Campaign Operations Specialist

ACAMS•Miami, FL

About The Position

The Campaign Operations Specialist is part of ACAMS' Marketing Operations team and helps keep the marketing engine running. The role coordinates Marketing Operations projects, administers team tools, and executes campaigns across events, brand, and other programs, including collateral, merchandise, inventory, and email support. Events marketers own campaign strategy and messaging; this role turns their plans into accurate, timely execution. The Specialist works closely with Events Marketing, Field Marketing, Brand & Communications, and stakeholders across the organization. They are expected to ask questions, identify gaps and competing priorities, anticipate issues, work independently, make sound decisions within their remit, and escalate when appropriate. The role suits a strong communicator and thoughtful problem-solver who brings attention to detail, ownership, and urgency, and offers broad, hands-on experience across marketing operations and campaign execution.

Requirements

At least 3 years of experience in marketing operations, campaign execution, email marketing, or a related role.
Bachelor's degree in marketing, communications, business, or a related field.
Hands-on experience building and deploying emails in a marketing automation platform, including testing, audience management, scheduling, and quality assurance; Eloqua is preferred.
Working knowledge of HTML and CSS for email.
Experience coordinating projects with multiple owners and deadlines using a tool such as Smartsheet.
Experience managing vendors, inventory, or fulfillment.
Strong attention to detail, including checking copy, links, data, and quantities before materials go out, while managing multiple projects and deadlines.
Ability to interpret a brief, determine what is needed, drive work forward, clarify expectations, ask questions, raise issues or competing priorities early, and escalate when appropriate.
Good visual judgment and ability to create clean, on-brand designs in Canva.
Ability to use AI tools to work efficiently, such as drafting, summarizing briefs, or checking work, and carefully review outputs for accuracy.

Nice To Haves

Events or conference marketing experience in B2B, financial services, or a membership association.
Experience with Salesforce, a digital asset management system, or Adobe Creative Suite.

Responsibilities

Drive Marketing Operations projects from kickoff to close, coordinating plans, owners, check-ins, and follow-ups so work is completed on time.
Keep project trackers, campaign calendars, and status reporting current in Smartsheet, giving leadership visibility into progress and risks.
Administer Smartsheet, Canva, and the digital asset management (DAM) system so teams can find, use, and reuse approved assets.
Build, document, and improve repeatable processes for requests, campaign execution, and asset management.
Own the master inventory of collateral, swag, and ACAMS merchandise, and manage the fulfillment warehouse and vendor.
Manage Events and Field Marketing requests from intake through delivery, including quantities, budget, deadlines, printing, and shipping.
Keep campaign collateral and print-ready files current in coordination with Brand, Creative, Events, and Product Marketing.
Create primarily event-related on-brand assets in Canva, develop templates for consistent materials, and brief the creative team when design support is needed.
Proofread and quality-check materials for copy, branding, formatting, and link errors before launch.
Turn campaign plans and briefs into launch-ready deliverables across email, web, digital, and collateral.
Clarify objectives, audiences, deadlines, and dependencies with stakeholders, and request context when briefs are incomplete.
Identify campaign conflicts and competing priorities early and raise them with the appropriate people.
Coordinate inputs, reviews, and approvals to keep deliverables on track.
Back up email production in Eloqua by building, testing, and deploying emails from campaign briefs and copy.
Support email audience selection, segmentation, A/B testing, links, tracking parameters (UTMs), proofreading, scheduling, and quality assurance.
Share email performance with the Marketing Operations team and recommend improvements for future campaigns.