Business Development Representative - Signs & Graphics

FASTSIGNS #240301•Indianapolis, IN

4d•$1,000 - $1,250

About The Position

FASTSIGNS is seeking a proactive, relationship-focused sales professional to grow its business through targeted outreach, new customer acquisition, dormant-customer reactivation, and expansion of existing accounts. The representative identifies opportunities, connects with decision-makers, recommends signs and graphics solutions, and manages customer orders from the initial consultation through project completion. The role calls for consistent prospecting, follow-through, and the ability to build long-term customer relationships. The representative researches and targets businesses with signage, branding, and visual communication needs; conducts outbound calls, personalized outreach, and business visits; prepares proposals and follows up on quotes; and builds referral relationships. The role also includes reconnecting with dormant customers, developing existing accounts, coordinating project details and delivery with internal teams, and maintaining an active sales pipeline and customer records in the CRM. Success is described as building a steady pipeline of qualified opportunities, gaining new customers, reactivating dormant accounts, and managing projects in ways that lead to repeat business. The posting seeks someone who enjoys working with people, advising customers, learning, and growing a career in the sign industry.

Requirements

Comfort initiating conversations and making cold calls.
Self-motivated, organized, and accountable for sales results.
Strong communication, relationship-building, and follow-up skills.
Ability to manage multiple customer projects while maintaining consistent prospecting activity.
High school diploma or equivalent.

Nice To Haves

Previous business-to-business sales or business development experience preferred.
Prior B2B consultative sales experience preferred.
Signs, graphics, printing, or related industry experience is a plus.

Responsibilities

Research and target businesses with ongoing signage, branding, and visual communication needs.
Make outbound cold calls, send personalized outreach, and conduct business visits to generate opportunities.
Identify decision-makers, learn about business needs, and schedule sales consultations.
Prepare proposals, follow up on quotes, and close sales.
Build referral relationships that generate repeat opportunities.
Reconnect with customers who have not ordered recently; review past projects, identify current needs, and follow up to encourage repeat business.
Serve as the customer’s primary contact from initial consultation through project completion.
Gather accurate project specifications, budgets, and deadlines.
Coordinate estimates, artwork approvals, production, and installation with the internal team.
Keep customers informed, resolve questions, and follow up after completion to identify future needs.
Record customer interactions, opportunities, and next steps in the CRM.
Organize daily prospecting and follow-up activities and work toward agreed-upon outreach, account, and revenue goals.
Build deeper relationships with existing customers and schedule regular check-ins about upcoming projects and prior work.
Develop relationships with additional decision-makers, departments, and locations within each account.
Proactively recommend relevant signs and graphics solutions.
Create account growth plans that encourage repeat business and establish FASTSIGNS as a long-term partner.