Business Development

Nala Care•Omaha, NE

About The Position

Nala Care is seeking a motivated Business Development Representative to expand access to its compassionate in-home care services across Nebraska. The role combines relationship building, community outreach, and sales ownership. The representative will develop referral partnerships, follow up with prospective clients, and coordinate with internal teams to help turn inquiries into successful starts of care. The position reports directly to the owner and contributes to growing Nala Care’s presence in Nebraska. Success involves building productive referral relationships, maintaining a well-documented pipeline, and generating new clients whose services are delivered and paid for. The initial 90-day expectation is at least 250 total qualifying paid client service hours attributable to the representative’s documented leads. This introductory goal is separate from monthly bonus thresholds. The annual base salary is $75,000, with monthly performance bonuses tied to qualifying paid client service hours attributable to documented leads. During the one-year introductory period, monthly bonus opportunities range from $500 to $2,500 when thresholds are met. After that period, opportunities range from $1,250 to $6,250 per month when thresholds are met; maximum annual compensation under the post-introductory schedule is $150,000 if the highest bonus tier is earned in all 12 months. Bonuses are subject to the written sales incentive policy and are not guaranteed. The position does not currently include discretionary paid vacation, discretionary PTO, or employer-sponsored benefit plans. Applicable paid sick time and other required benefits are provided.

Requirements

Experience in business development, outside sales, healthcare marketing, or community outreach.
A record of building relationships and converting opportunities into measurable results.
Strong communication, presentation, organization, and follow-through skills.
Comfort initiating conversations, making field visits, and asking for business.
Ability to work independently while collaborating closely with an operations team.
Confidence using CRM software and maintaining accurate records.
Reliable transportation and ability to travel throughout the assigned territory.
A compassionate approach to working with individuals and families seeking care.

Nice To Haves

Home care or senior services experience.
AxisCare experience.

Responsibilities

Build and maintain relationships with referral partners, including discharge planners, social workers, case managers, senior living communities, and community organizations.
Identify new business opportunities through field visits, calls, networking, and consistent follow-up.
Educate referral partners and families about personal care, companionship, homemaking, and respite support services.
Guide prospective clients and families through initial conversations and coordinate next steps with appropriate team members.
Partner with scheduling and operations to align new client opportunities with service availability.
Maintain accurate lead, referral, outreach, and follow-up records in AxisCare.
Track the pipeline, referral activity, client conversions, and service-hour growth.
Represent Nala Care professionally at community events and partner meetings.
Pursue growth with honesty, respect for client choice, and a commitment to appropriate care.