Business Development Representative, Financial Services

GitLab

11h•$74,200 - $84,000•Remote

About The Position

GitLab is seeking an enthusiastic, strategic Business Development Representative to join its Sales team. This fully remote role is based in the United States or Canada and focuses on initiating outreach to targeted accounts in partnership with Field and Digital Marketing, Sales, and Customer Success teams. The representative will use creative sales and marketing tactics to engage multiple buyer personas and introduce GitLab’s AI-powered DevSecOps platform, generating qualified meetings and pipeline for the Sales organization. The role includes prospecting both new-logo and existing-customer growth opportunities, conducting initial discovery and qualification, and converting prospects into Sales Accepted Opportunities. Representatives receive extensive onboarding and training in DevOps and GitLab. The team is distributed across U.S. time zones and collaborates asynchronously using GitLab, video calls, and shared playbooks. The position offers a potential career path to Account Executive.

Requirements

Previous technology-industry experience in an outbound sales development role.
Positive and energetic phone skills, excellent listening skills, and strong writing skills.
Ability to prioritize tasks, manage high-volume outreach, and consistently follow through on prospecting activities.
Demonstrated initiative, persistence through setbacks, and ability to independently drive projects or activities to successful outcomes.
Alignment with GitLab’s values and willingness to work in accordance with them.
Knowledge of business processes, roles, and organizational structures.
Proficiency with Salesforce, Sales Navigator, and Outreach or similar prospecting and sequencing tools.
Ability to travel for events such as training, team offsites, and customer meetings.
Proficiency in English for effective communication.

Nice To Haves

Experience selling into or supporting the Financial Services (FINS) industry.

Responsibilities

Execute outbound prospecting initiatives in an assigned territory to generate qualified meetings and pipeline.
Generate new-logo opportunities and growth opportunities within existing customer accounts.
Conduct high-level discovery conversations to understand business needs, qualify opportunities, and create Sales Accepted Opportunities (SAOs).
Meet or exceed monthly and quarterly BDR-sourced SAO targets, including Stage 1 and Stage 3 opportunities.
Research and prioritize target accounts, identify key players and compelling events, and develop tailored outreach strategies.
Use a multi-touch outreach cadence, including calls, email, and social outreach, with Outreach or similar tools.
Track and accurately report prospecting activities and pipeline in Salesforce.
Collaborate with Field, Corporate, and Digital Marketing, Sales, and Customer Success teams on account lists, campaigns, and call strategies.
Attend regional marketing events to engage participants, generate leads, and create qualified SAOs.
Document and improve Business Development Representative processes in the GitLab handbook in partnership with the Business Development Manager.
Mentor new BDR hires to help them ramp and navigate key accounts.