BDR (Business Development Representative)

Lusha • Boston, MA

3d • Hybrid

About The Position

The Business Development Representative will generate qualified pipeline for the Mid-Market and Enterprise sales team and contribute at the top of the revenue engine. The role owns outbound prospecting end to end, including researching accounts, mapping buying groups, reaching relevant prospects, and booking meetings for Account Executives. The BDR works closely with Sales and Marketing and is measured on the quality of the pipeline created. Experience using GenAI to improve prospecting, account research, personalization, and outreach is required. The role is based in Boston and follows a hybrid model with three days per week in the office.

Requirements

• 6–12 months of experience as a BDR/SDR in B2B SaaS, or equivalent outbound sales experience.
• Proven track record of meeting or exceeding meeting and pipeline targets.
• Excellent written and verbal communication skills in English.
• Hands-on experience with outbound tools and a CRM, such as Salesforce, a sales engagement platform, or similar.
• Hands-on experience using GenAI tools for prospecting and outreach.
• Strong curiosity and coachability, and the ability to handle objections with confidence.
• Ability to learn quickly and adapt to new products, tools, and processes.
• Resilience, persistence, and motivation to meet and exceed activity and pipeline targets.
• Structured, data-driven approach to outreach, follow-ups, and CRM management.

Responsibilities

• Generate qualified pipeline for the Mid-Market and Enterprise sales team.
• Own outbound prospecting from account research and buying-group mapping through outreach and meeting booking.
• Identify target accounts and relevant prospects, and initiate conversations that can develop into long-term customers.
• Work closely with Sales and Marketing.
• Use GenAI to improve prospecting, account research, personalization, and outreach.
• Manage outreach, follow-ups, and CRM activity in a structured, data-driven way.
• Meet or exceed activity and pipeline targets.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed