Business Development Manager Undercar Sales

Genuine Parts Company•USA APG LA- Sales DC, LA

About The Position

The Business Development Manager, Under Car / Brakes expands Under Car product sales to current and new customers at all distribution levels. The role communicates and executes assigned category strategic initiatives, sales promotions, and training. The position works with store owners as an advisor and business partner, supports territory sales growth, and provides product education to customers and store employees.

Requirements

  • 3–5 years of selling and account management experience.
  • A solid record of developing new business while maintaining and growing existing business.
  • Valid driver's license.
  • Ability to travel within the assigned territory, attend account and sales meetings, make multiple daily sales calls involving long-distance driving, and stay overnight as required.
  • Ability to understand and apply sales principles, techniques, and processes effectively.
  • Ability to identify and meet customer needs, build lasting relationships, and influence others through clear, persuasive communication.
  • Ability to recover from setbacks, maintain motivation, and adapt to changing circumstances in a fast-paced sales environment.
  • Strong drive to meet or exceed sales targets and achieve measurable outcomes, with understanding of deal structures that meet sales and profit objectives.
  • Deep understanding of product specifications, features, benefits, and differentiators among products and brands.
  • Comfort using CRM systems, inventory management software, and other sales tools, and leveraging digital platforms for customer engagement.
  • Ability to operate a company vehicle safely and effectively for extended periods in cities, job sites, on major highways and interstates, including tunnels and bridges, and in all weather conditions.
  • Regular ability to stand, walk, use hands, reach with hands and arms, climb or balance, stoop, kneel, crouch or crawl, and talk or hear.
  • Frequently lift and/or move up to 60 pounds.
  • Vision abilities include close, distance, and peripheral vision, depth perception, and ability to adjust focus.
  • Ability to frequently attend events after hours and/or on weekends.
  • Travel may reach upwards of 50% at any given time.
  • Leadership values and capabilities include serving, performing, influencing, respecting, innovating, and teamwork; proactive communication; commitment to customer success and outcomes; strategic thinking; and developing inclusive, high-performing teams through talent development, feedback, and trust-building.

Nice To Haves

  • Bachelor’s degree or equivalent sales/marketing experience.

Responsibilities

  • Present, communicate, and sell NAPA category initiatives, promotions, value propositions, and training materials to store owners and installer customers.
  • Partner with TSM/TMOD teams on ISO store readiness, inventory levels, and assessments.
  • Provide field insights to support sales and strategic category initiatives.
  • Achieve territory sales quotas and train store employees on implementing and using NAPA Under Car programs.
  • Build long-term relationships with store owners as an advisor and business partner.
  • Use category expertise to help stores manage effective inventory levels.
  • Manage, organize, and lead category-specific sales blitzes in the assigned territory.
  • Meet or exceed monthly, quarterly, and yearly financial targets.
  • Provide customer service and communication to accounts in the territory.
  • Maintain thorough knowledge of assigned product lines.
  • Provide classroom and in-field customer education and training on assigned product lines.
  • Execute weekly, monthly, quarterly, and headquarters sales plans to pursue business growth consistent with company objectives.
  • Execute category sales programs and strategies to improve territory, distribution center, district, and/or area business activities.
  • Conduct periodic account reviews and update management on key progress indicators.
  • Attend, organize, and manage promotional events and trade shows.
  • Share marketing intelligence with colleagues about product opportunities that can grow sales.
  • Perform other assigned duties.

Benefits

  • Comprehensive medical, dental, and vision plans.
  • 401(k) with company match.
  • Vacation, personal days, holidays, and sick days.
  • Paternal leave.
  • Employee stock purchase plan.
  • Tuition reimbursement.
  • Professional development opportunities.
  • Wellness programs.
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