Business Development Manager - Commercial & Off-Highway Vehicles

L&L Products•Romeo, MI

10d

About The Position

L&L Products is hiring a Business Development Manager focused on the Commercial & Off-Highway Vehicles market. The role develops and manages strategic relationships with customers, suppliers, distributors, and other industry participants, and drives revenue growth through new customer acquisition as well as upselling and cross-selling. It analyzes market trends, customer needs, and competitor activity to identify opportunities and inform go-to-market strategies. The position collaborates with product, marketing, operations, legal counsel, business management, application engineering, and R&D to develop tailored customer solutions, agreements, and product strategies. It supports commercialization of new offerings through participation in the Product Development Process as needed. The manager also negotiates complex deals, represents the company at industry events, and reports and forecasts business-development pipeline progress and revenue targets. Travel of up to 40% is required.

Requirements

Minimum of a bachelor’s degree or an equivalent combination of experience and education in a technically relevant discipline.
Experience working with manufacturers and customers in Commercial & Off-Highway Vehicles, including agriculture, construction, material handling, and other specialty vehicles.
Proven track record of selling technical materials and products.
Ability to communicate effectively and strong presentation skills.
Ability to maintain and develop relationships, negotiate, and influence customer decisions.
Strong organizational skills.
Attention to detail, financial management skills, and ability to solve problems.
Willingness to travel locally and internationally up to 40% of the time.

Nice To Haves

Preferred experience in the agriculture industry.

Responsibilities

Identify, develop, and manage strategic relationships with customers, suppliers, distributors, and other key industry players in the Commercial & Off-Highway Vehicles market.
Drive revenue growth through new customer acquisition, upselling, and cross-selling to existing partners.
Analyze market trends, customer needs, and competitor activity to identify opportunities and inform go-to-market strategies.
Collaborate with product, marketing, and operations teams to deliver tailored client solutions.
Negotiate and close complex deals with industry stakeholders while ensuring profitability and long-term partnership value.
Attend trade shows, industry conferences, and networking events to represent the company and build connections.
Provide ongoing reporting and forecasting on business-development efforts, pipeline progress, and revenue targets.
Collaborate with legal counsel and business management to develop customer agreements and contracts, including supply agreements, commercial agreements, memorandums of understanding, and joint development agreements.
Identify unmet customer needs and share them and competitive intelligence with stakeholders such as application engineering and R&D.
Support product strategy and participate in the Product Development Process as needed to drive commercialization of new offerings and profitable growth.