About The Position

The Business Development Manager (BDM) drives profitable sales growth in the assigned South Florida and Caribbean territory by building strategic relationships with travel agency partners. As the territory’s primary commercial owner, the BDM identifies opportunities to grow existing accounts, activate new business, increase agency engagement, and expand MSC Cruises’ presence among travel advisors. The position combines relationship management, sales strategy, education, territory development, marketing investment, and disciplined execution. The BDM acts as a business partner to travel advisors and agencies, helping them grow their MSC Cruises business through education, business planning, and strategic sales initiatives. The role requires approximately 60% travel and a reliable form of transportation.

Requirements

  • Bachelor’s degree or an equivalent combination of education and relevant sales experience.
  • At least 5 years of field-based sales experience and experience with contract negotiations exceeding $150,000.
  • At least 3 years of experience managing relationships with travel partners for a cruise line or other travel business.
  • Professional fluency in written and spoken English and Spanish.
  • Experience negotiating and creating marketing plans.
  • Basic knowledge of customer relationship management software.
  • Experience with Microsoft Outlook, Word, Excel, and PowerPoint.
  • Ability to build credibility through product knowledge, knowledge of procedures, consistent follow-through, and problem-solving; execute agreements using negotiation and presentation skills.
  • Ability to prepare and analyze Cost of Sale results.
  • Business acumen and ability to maintain knowledge of market and competitive trends.
  • Effective time-management skills and ability to work independently.
  • Strong communication and presentation skills.
  • Ability to manage multiple projects and commitments, organize efficiently, manage time effectively, and adapt to complex or shifting priorities.
  • US passport or US permanent resident status.
  • Reliable form of transportation and ability to travel as required.

Responsibilities

  • Identify and develop new business opportunities in the assigned South Florida and Caribbean territory, researching revenue opportunities and sales strategies to achieve territory goals.
  • Build new travel agency business; retain and manage agency relationships; and develop personalized approaches to help agencies maximize profits and grow.
  • Create and implement an annual territory sales plan, review account and promotional performance and return on investment monthly, and adjust plans as needed to achieve sales objectives.
  • Remain accessible to travel partners, maintain open communication, and make a minimum of 25 sales calls per week.
  • Manage the territory budget within guidelines, including travel, cooperative marketing, and other expenses; review spending monthly.
  • Support National Accounts marketing programs, promotions, and events.
  • Analyze sales data and present monthly and quarterly business reviews to accounts, making recommendations.
  • Conduct seminars, familiarization cruises, cruise events, and trade and consumer shows as needed; travel as required.
  • Stay current on corporate information, policies, procedures, sales and marketing programs, communications, and related materials.
  • Perform other job-related functions as assigned.
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