Business Development Director

Adelphi Group•New York, NY
•$155,000 - $185,000•Hybrid

About The Position

The Business Development Director is an entrepreneurial self-starter responsible for guiding complex new-business strategies for Fortune 1000 clients. The role calls for strong interpersonal and communication skills, knowledge of the interactive market and competitive landscape, and an understanding of client decision-makers, particularly in the U.S. As a senior team member, the Director leads new-business presentations and proposals, shaping proposal strategy and final presentations with colleagues. The role also involves motivating team members, guiding solution development, and helping teams navigate decisions under high-pressure conditions and tight timelines. The Director develops and closes new business, builds partner and client relationships, represents the company at industry events, and contributes to sales forecasting, planning, reporting, and marketing strategy. The position requires understanding prospective clients’ business needs and pain points and translating industry insights and client knowledge into differentiated strategies and solutions. The position follows Omnicom’s policy requiring employees to work in the office at least three days per week, unless additional in-office days are directed by the agency or manager. The listed salary range is $155,000–$185,000 USD.

Requirements

  • At least 6 years of experience in an interactive agency environment or related service industry.
  • Bachelor’s degree from a four-year college or university.
  • Proven ability to develop relationships with key industry players and sophisticated Fortune 1000 buyers in the interactive space to close new opportunities.
  • Track record of meeting or exceeding new-business revenue targets.
  • Ability to cultivate trust and credibility with peers and maintain strong working relationships throughout a distributed organization.
  • Excellent oral and written communication skills, including the ability to formulate and succinctly communicate value, strategy, and proposed solutions for client opportunities.
  • Demonstrated ability to work in a highly entrepreneurial setting, wear many hats, and make quick decisions with minimal management direction.
  • Team-oriented, strong work ethic, results-oriented, flexible, patient, adaptable, persuasive, and diplomatic.
  • Understanding of internet marketing and website development, including search, content management, e-commerce, electronic marketing, and personalization.
  • Strong interpersonal and communication skills; ability to lead presentations and proposals, motivate team members, guide solution development, and work effectively under pressure.

Nice To Haves

  • General management experience, especially account management experience.

Responsibilities

  • Successfully close qualified accounts within targeted accounts and verticals; devote approximately 70% of effort to screening and qualifying inbound leads and 30% to securing opportunities through networking, cold calling, and relationship building.
  • Understand and apply Critical Mass’ client criteria when screening business opportunities.
  • Cultivate and maintain relationships with complementary technology and marketing partners to develop opportunities, joint business plans, and value propositions.
  • Represent the company at networking functions and industry events through speaking, networking, and other business-building activities.
  • Lead development of RFP and RFI responses and presentations, mobilizing and guiding the team to develop solutions under tight timelines.
  • Use industry insights, past client work, and client needs to help formulate strategy and proposed solutions with the team.
  • Participate in weekly, quarterly, and annual sales forecasting and planning.
  • Contribute to regular reports, business development and marketing plans, and pipeline status updates.
  • Remain actively available by phone, email, and chat for real-time discussions about opportunities, process, collaboration, and status.
  • Maintain working knowledge of industry trends and generate insights and strategic value that differentiate Critical Mass in prospective-client interactions.
  • Research and investigate prospective clients’ business needs and pain points, then develop responses and interactions that demonstrate understanding of their business.
  • Contribute to business development and marketing strategies through quarterly, annual, and ad hoc planning discussions.
  • Provide meaningful, well-reasoned critiques and suggestions regarding initiatives, including department, company, and pitch direction.
  • Motivate team members, guide solution development, and help teams navigate decisions in high-pressure situations and under tight timelines.
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