Business Development Associate - Florida

Thriveworks•Coral Springs, FL

About The Position

Thriveworks is seeking a Florida-based Business Development Associate to expand access to behavioral healthcare by building and strengthening relationships with healthcare organizations and referral partners throughout Florida. This externally facing role combines business development, relationship management, and territory strategy to develop referral opportunities and drive measurable growth. The successful candidate will be proactive, data-driven, and comfortable managing relationships from initial outreach through long-term partnership growth. The role manages healthcare partner relationships, develops new referral sources, educates partners about Thriveworks services and referral pathways, and helps improve the referral experience. The associate researches the territory, uses CRM and referral data to prioritize opportunities, maintains account information in Salesforce, and collaborates with internal teams to address partner needs and support growth. Success is measured by referral and client growth, partnership development and reactivation, outreach and account management, dashboard adoption, Salesforce accuracy, and contribution to business development goals. Thriveworks is a clinician-founded and operated organization focused on making effective, affordable, and accessible mental healthcare available to Americans. It has more than 2,800 providers across all 50 states, over 340 in-person locations nationwide, and participates in more than 360 commercial and government health plans. Candidates must live in Florida and be legally authorized to work in the United States at hire. The position is not eligible for employment visa sponsorship now or in the future.

Requirements

2–5 years of experience in business development, healthcare outreach, sales, account management, provider relations, or a related field.
Strong communication, relationship-building, and problem-solving skills.
Confidence with outbound outreach and developing new relationships.
Ability to manage multiple accounts and independently prioritize opportunities.
Comfort using data and performance metrics to make decisions.
CRM experience; Salesforce is strongly preferred.
Strong ownership, organization, and follow-through.
Ability to thrive in a fast-paced, growth-oriented environment.
Must live in Florida.
Applicants must be legally authorized to work in the United States at the time of hire; employment visa sponsorship is not available now or in the future.

Nice To Haves

Bachelor’s degree in Business, Healthcare, Marketing, Communications, or a related field preferred.
Salesforce experience preferred.

Responsibilities

Manage a portfolio of healthcare partners and referral sources to increase referrals and new client visits.
Develop strategies to grow existing partnerships and build new referral relationships.
Identify high-potential providers, practices, specialties, and healthcare organizations in assigned markets.
Use referral and account data to prioritize outreach, identify opportunities, and re-engage declining or inactive partners.
Build relationships with physicians, APPs, practice managers, referral coordinators, care managers, social workers, and other healthcare stakeholders.
Conduct proactive outreach by phone, email, virtual meetings, and in-person engagement when appropriate.
Educate partners about Thriveworks services, referral pathways, availability, locations, specialties, and accepted insurance.
Serve as a trusted point of contact and build relationships across multiple levels of strategic accounts.
Help partners navigate the referral process and remove barriers to patient access.
Promote adoption of referral tools, including the Patient Referral Dashboard.
Identify recurring partner needs and collaborate internally to improve the referral experience.
Follow through on partner commitments, meetings, and growth opportunities.
Research healthcare markets and identify new partnership opportunities.
Build relationships with health systems, physician groups, primary care, OB/GYN, specialty practices, urgent care, and other referral sources.
Prioritize accounts based on referral potential, performance, and strategic value.
Maintain accurate account and activity information in Salesforce.
Use CRM, dashboards, and referral data to evaluate performance and prioritize opportunities.
Partner with Growth, Marketing, Clinical Operations, Analytics, Patient Access, Billing, and other teams to address partner needs and support growth.