Business Development Account Manager

Acadia•Belton, TX

3d•Onsite

About The Position

Grow lines of service as defined by management by developing and retaining referrals from physicians and other key non-physician referral sources. This role involves working closely with hospital discharge planners, social workers, case managers, physicians, and management, as well as providing education to staff to generate referral sources. The Business Development Account Manager will develop strong relationships with key referral sources and their personnel, identifying new opportunities for partnering and growth. They will manage leads from referral sources, ensure an efficient admissions process for clients, and expeditiously document all activity in the company's Customer Relationship Manager (Salesforce). Collaboration with the corporate Consumer Marketing team is essential to ensure utilization of their resources and implementation of best practices in brand development. The role also requires coordination with the clinical assessment team on referrals for admission based on facility services, and educating patients, families, the community, and other referral sources on programs, services, and amenities. The position involves coordinating the completion of the admission process and ensuring appropriate resources are obtained. Frequent travel within the community is expected for scheduling meetings, developing contacts/referral sources, documenting them in the contact management system, and reporting on referral/activity management. The role includes developing events and educational forums to demonstrate the organization's thought leadership, identify potential referral sources, and maintain existing relationships. Utilization of analytic tools like Salesforce is key for planning and evaluating activity to optimize results. The Business Development Account Manager will represent the facility in professional forums and communicate its mission in all outreach and interactions. Creating outreach initiatives to regularly communicate the facility's mission with referral sources through various channels is also a core responsibility. Additionally, the role may involve providing initial and on-going clinical assessments of patients and managing the admissions process, if appropriately licensed/certified and/or experienced.

Requirements

Bachelor's degree in Marketing or related health or social services field required.
Master's degree, as it relates professional license for clinical assessment requirements of the role, required.
Four or more years’ related experience in healthcare business development role required.
One or more years’ supervisory experience required.
Must have and maintain a valid driver's license, maintain automobile insurance coverage and have access to an automobile, where facility requires.

Responsibilities

Grow lines of service as defined by management by developing and retaining referrals from physicians and other key non-physician referral sources.
Work closely with hospital discharge planners, social workers, case managers, physicians and management, as well as provide education to staff to generate referral sources.
Develop strong relationships with key referral sources and their personnel, identifying new opportunities for partnering and growth.
Manage leads from referral sources and ensures efficient admissions process for clients.
Expeditiously document all activity in company Customer Relationship Manager (Salesforce).
Work closely with corporate Consumer Marketing team to ensure utilization of their resources and implementation of best practice in brand development.
Coordinate with clinical assessment team on referrals for admission based on the facility services offered.
Educate patients, families, community and other referral sources on programs, services and amenities provided within facility.
Coordinate the completion of admission process and ensure appropriate resources are obtained.
Travel frequently within community, schedule meetings and develop contacts/referral sources; document referral sources within appropriate contact management system; report on referral/activity management, as defined by management.
Develop events and educational forums that demonstrate organization's thought leadership and provide an opportunity to identify potential referral sources and maintain existing referral relationships.
Utilize analytic tools, such as Salesforce, to effectively plan and evaluate activity to optimize results.
Represent facility in professional forums and communicates mission in all outreach and interactions.
Create outreach initiatives that will regularly communicate facility mission with referral sources through phone, email, e-blast, written notes, events, networking and other professional activities.
Provide initial and on-going clinical assessments of patients and manages admissions process, if appropriately licensed/certified and/or experienced to provide those services.
Perform other functions and tasks as assigned.