About The Position

The Business Banking Marketing Campaign Manager—Marketing Transformation Tools SME orchestrates multi-channel acquisition campaigns from strategy and build through execution and performance tracking. The role works with cross-functional partners to support Business Banking acquisition goals and deliver a seamless customer experience. It also champions adoption of self-service marketing tools by troubleshooting, training users, refining best practices, and enabling the team to work more efficiently. The position includes hands-on creative editing, production preparation, and quality assurance using digital creative tools.

Requirements

  • Bachelor's degree in Marketing or a related field.
  • At least 2 years of experience in digital, direct (print), and/or email marketing.
  • Strong campaign execution discipline, including stakeholder coordination, measurement alignment, and delivery rigor.
  • Ability to manage multiple initiatives simultaneously under tight deadlines in a detail-oriented, fast-moving environment.
  • Excellent written and oral communication skills.
  • Hands-on proficiency with digital creative tools and the ability to edit, quality-check, and prepare assets for production, such as Photoshop, Illustrator, InDesign, and Writer.ai.

Nice To Haves

  • Experience applying AI or tools to improve marketing quality, consistency, and speed.
  • Strong judgment on content readiness and accuracy.

Responsibilities

  • Build and deliver acquisition campaigns across digital, email, and other direct channels.
  • Partner with stakeholders to align campaign objectives, execution details, measurement approaches, and reporting.
  • Optimize direct response marketing campaigns to improve results and efficiency and reduce costs.
  • Prioritize the end-to-end customer experience and ensure strong service and accurate campaign execution.
  • Maintain a strong controls environment and rigorous quality assurance practices to support accuracy, brand quality, and compliance readiness.
  • Assist campaign managers with developing creative assets and content iterations.
  • Edit creative assets and prepare production-ready files using Adobe Creative Cloud tools.
  • Perform detailed creative quality checks for accuracy, quality, and adherence to brand standards.
  • Serve as the subject matter expert for self-help, self-editing, and content-creation marketing tools and workflows.
  • Establish best practices, templates, and how-to guidance for consistent, high-quality execution.
  • Support quality checks and strengthen adherence to brand standards through appropriate tool use and judgment.

Benefits

  • Competitive total rewards package, including base salary determined by role, experience, skill set, and location.
  • Eligible roles may receive commission-based pay and/or discretionary incentive compensation in cash and/or forfeitable equity.
  • Comprehensive health care coverage.
  • On-site health and wellness centers.
  • Retirement savings plan.
  • Backup childcare.
  • Tuition reimbursement.
  • Mental health support.
  • Financial coaching.
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