Brand Ambassador

Culligan•Miramar, FL

About The Position

The Brand Ambassador & Community Events Representative expands Culligan’s local presence by building relationships with HOAs, community organizations, homeowners, and event organizers. The role represents the Culligan brand, educates homeowners about water quality solutions, creates community engagement, and generates high-quality appointments for the sales team. Through consistent outreach and professional event execution, the position supports brand awareness, reduces reliance on digital lead generation, and helps create scalable field-marketing channels for long-term growth. The position involves coordinating and attending local events, delivering educational presentations, engaging homeowners, promoting free water testing, identifying potential customer needs, and capturing accurate lead information. It also requires maintaining community relationships, tracking outreach and event results, and following up across assigned markets. Compensation is hourly with a standard 40-hour work week. Benefits are included subject to company eligibility requirements, and performance bonus opportunities are available based on appointment quality, event activity, and lead generation results.

Requirements

  • High school diploma or GED.
  • Valid driver’s license and own transportation.
  • Excellent communication, presentation, and interpersonal skills, including the ability to engage individuals and groups confidently.
  • Strong organizational skills and the ability to manage multiple events, schedules, follow-up activities, and market priorities.
  • Ability to work a flexible schedule, including occasional evenings or weekends, based on event needs.

Nice To Haves

  • Bachelor’s degree.

Responsibilities

  • Schedule, coordinate, and represent Culligan at HOA meetings, home shows, festivals, community events, and other local outreach opportunities.
  • Deliver concise, engaging educational presentations about water quality concerns and the value of Culligan solutions.
  • Engage homeowners in one-on-one conversations, share the Culligan story, answer basic questions, and promote free water testing opportunities.
  • Generate qualified, high-intent appointments for the sales team by identifying homeowner needs and capturing accurate lead information.
  • Build and maintain relationships with HOA board members, property managers, community leaders, and event organizers to create repeat engagement opportunities.
  • Represent Culligan professionally, credibly, and enthusiastically at community events, presentations, and customer interactions.
  • Maintain consistent outreach activity, event coverage, and follow-up across assigned markets to support lead generation and brand visibility goals.
  • Track event activity, homeowner engagement, appointments generated, and lead quality to evaluate event effectiveness and future opportunities.

Benefits

  • Benefits are included, subject to company eligibility requirements.
  • Performance bonus opportunities based on appointment quality, event activity, and lead generation results.
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