Brand Ambassador - NS & PEI

Canopy Growth
•Remote

About The Position

Canopy Growth is seeking a Brand Ambassador for Nova Scotia and Prince Edward Island. Reporting to the Regional Sales Manager, this role is the first point of contact in the field for the Sales team, connecting with customers, providing product education, and representing Canopy Growth’s products and culture to build brand loyalty. The position is full-time and remote, based out of Halifax, Nova Scotia, with responsibility for managing an assigned territory.

Requirements

  • At least two years of experience in retail or sales within a related CPG industry.
  • Previous success growing brand awareness within a territory using creative approaches.
  • Strong time-management and organizational skills.
  • Self-motivation and exceptional communication and presentation skills.
  • A clean driver's abstract.
  • Willingness to travel.

Nice To Haves

  • Industry experience is preferred.
  • Knowledge of cannabis is an asset; enthusiasm is a must.
  • Previous Brand Ambassador experience is an asset.
  • Experience in Beverage Alcohol, Cannabis, or a related CPG industry is an asset.
  • A proven track record of working remotely and independently.

Responsibilities

  • Manage all accounts in the assigned territory and establish Canopy Growth as a first-choice partner with customers.
  • Connect with customers, provide product education, and speak authentically about the company’s products and culture.
  • Build and develop relationships with managers and staff at assigned retail locations.
  • Communicate with key decision makers about product portfolio changes, pricing strategies, and limited-time promotional buys.
  • Create brand awareness and community engagement within the assigned territory.
  • Seek opportunities to increase brand exposure and sales volume.
  • Manage the territory and keep administrative records and information up to date.
  • Execute merchandising and display assets according to specified guidelines.
  • Lead industry and brand education sessions with key stakeholders.
  • Support community engagement, customer-led training, and sampling initiatives.
  • Manage time effectively, including creating weekly and monthly store-visit schedules aligned with top revenue-driving locations.
  • Perform other duties as assigned.

Benefits

  • Extended health and dental coverage.
  • Paid vacation.
  • Participation in an employer-supported retirement savings program.
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