Brand Activation Coordinator DUCRAY

Pierre Fabre Laboratories • Brossard, QC

2d

About The Position

We are Pierre Fabre Laboratories, a global leader combining pharmaceutical expertise with dermo-cosmetics to support consumers and patients at every stage of their care journey. Our portfolio includes several medical franchises and international brands such as Eau Thermale Avène, Ducray, A-Derma, Klorane, René Furterer, and Pierre Fabre Oral Care. By joining us, you become part of a meaningful company where the human dimension is essential. You become a participant in the "We Care Movement," a movement that values excellence and innovation within passionate teams. Together, we push the boundaries of science to unite health and beauty for the benefit of all, because Every time we care for a single person, we make the whole world better. Present in 120 countries with a team of over 10,000 employees, we are proud to create a scientific and human impact, today and tomorrow! If caring is at the heart of your values, join Pierre Fabre Laboratories and become a key player in the “We Care Movement".

Requirements

• Content Management & Adaptation
• 360° Campaign & Activation Support
• Agency & Supplier Coordination
• Operational & Administrative Support
• Digital & CRM Support
• Retail & B2B2C Execution Support
• Reporting & Performance Tracking Support
• Market & Competitor Monitoring

Responsibilities

• Coordinate, adapt, and manage all brand content (offline & online / paid & organic / retail online & offline) following BAM direction.
• Localize and format assets based on global activation kits and brand guidelines.
• Ensure correct delivery of final, compliant assets to all internal/external stakeholders (media, retail, commercial teams).
• Track asset versions, approvals, deadlines, and ensure full alignment across functions.
• Support BAMs in the implementation of omnichannel marketing plans.
• Assist in preparing toolkits, presentations, and material adaptations for campaigns.
• Coordinate the upload, formatting, and preparation of digital content (web, social, CRM, retailer platforms).
• Ensure consistency of messages, claims, visuals, and product information across channels.
• Support BAMs in preparing briefs for creative, media, and design agencies.
• Follow up on timelines, deliverables, and feedback rounds.
• Organize and maintain accurate documentation of assets, suppliers, and project status.
• Support basic budget tracking under BAM supervision.
• Coordinate logistics for marketing materials (POS tools, samples, promotional items).
• Maintain structured archives of campaigns, content, approvals, and supplier documentation.
• Upload/update content on brand websites and retail/e‑retailer platforms.
• Prepare CRM assets, assist with segmentation files, and coordinate content routing with internal teams.
• Track CRM deployment timing and ensure consistency with campaign plans.
• Prepare adapted tools for retail/point-of-sale based on BAM and RAM guidelines.
• Ensure the correct formatting and delivery of POS assets, banners, circulars, or promotional materials.
• Support the packaging of “master kits” for commercial or retail teams.
• Assist in collecting and consolidating performance data (media, CRM, retail, campaign execution).
• Prepare simple dashboards and summaries for BAMs.
• Document campaign delivery status and help maintain updated trackers.
• Conduct basic industry and competitor desk research.
• Compile simple competitive summaries and share with BAMs.

What This Job Offers

• Education Level: No Education Listed