Branch Manager I

Woodforest National Bank•Bowling Green, KY
•Onsite

About The Position

As the Branch Manager of Woodforest National Bank, you will lead the branch with an entrepreneurial mindset, acting as its business owner and ensuring it serves as a key hub for banking services. Most of your time will be spent at the branch engaging customers and team members to drive sales and increase deposits. The role develops customer relationships through strategic partnerships and community involvement while delivering exceptional service, relationship growth, and operational excellence in accordance with Woodforest’s values of Ownership, Service, Community, and Integrity. The Branch Manager is accountable for branch performance, resources, sales goals, deposit growth, wealth management referrals, compliance, security, cash handling, and expense control. The role leads and develops a high-performing team, builds community relationships, promotes banking and investment solutions, supports technology-forward banking, resolves customer concerns, and maintains operational excellence through audits, reporting, and process improvement. The manager is responsible for personnel and employment decisions at the assigned branch. Travel of up to 25% is required for business development and community engagement.

Requirements

  • High school diploma or equivalent required.
  • At least 5 years of progressive banking, sales, or customer service experience and 1 year of leadership experience; alternatively, a bachelor’s degree and 3 years of progressive banking, sales, or customer service experience; or successful completion of the Branch Manager in Training program and at least 6 months of applied MIT experience.
  • Strong interpersonal skills, sales acumen, and comfort with technology-driven banking solutions.
  • Proactive in seeking business outside the branch; comfortable with outside sales.
  • Goal-oriented, disciplined team leader with strong interpersonal skills and sales aptitude.
  • Open to direct coaching and feedback.
  • Able to work flexible or extended hours to meet business needs and demonstrate reliability.
  • Effective problem-solving skills and ability to maintain composure and a positive attitude with customers and internal team members.
  • Knowledge of, or ability to quickly learn, products, services, policies, procedures, regulatory guidelines, and the sales and service process.
  • Able to maintain confidentiality, follow directions, and apply policies, procedures, and guidelines.
  • Excellent organization, prioritization, and multitasking skills in a fast-paced environment, with accuracy and attention to detail.
  • Able to understand instructions, forms, and applications, and be familiar with financial statements and credit reports.
  • Maintain a mobile device compatible with the Cisco Duo app for secure authentication.
  • Able to meet the stated physical demands, including occasionally lifting and carrying items up to 30 lbs.

Responsibilities

  • Operate the branch as a business owner, driving performance, managing resources, and making decisions that support long-term growth and profitability.
  • Lead with accountability, achieve team sales goals and expectations, and consistently measure results.
  • Lead branch operations with a strategic focus on deposit growth and wealth management referrals.
  • Manage branch operations, including compliance, security, cash handling, and expense control.
  • Ensure customer interactions are warm, personalized, and solution-oriented; coach the team to identify customer needs and recommend banking and investment solutions.
  • Drive client acquisition, strengthen relationships, promote lending solutions, and refer clients to wealth management services.
  • Build relationships in the local community and position the branch as a trusted financial partner.
  • Collaborate with Retail Partners on joint engagement opportunities and work with Community Development Relationship Managers on outreach, local initiatives, and events.
  • Uphold ethical standards and ensure adherence to bank policies, procedures, and regulatory guidelines.
  • Recruit, develop, and retain talent; build a high-performing, values-driven team.
  • Lead adoption of digital banking tools and help staff and customers use them confidently.
  • Resolve customer concerns with empathy and ownership, ensuring timely and satisfactory outcomes.
  • Maintain operational excellence through audits, reporting, and continuous process improvement.
  • Make personnel and employment decisions for the assigned branch or location.
  • Travel up to 25% for business development and community engagement.
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