Sales Representative-Bobcat

Atlas Bobcat•Madison, WI

About The Position

Atlas Bobcat, part of the Atlas Companies, is hiring a full-time Bobcat Sales Representative to sell compact construction and grounds maintenance equipment in an assigned territory. This role is an opportunity to start or grow a career in equipment sales with an established dealership serving the Chicagoland area. The representative develops new business, builds customer relationships, prepares sales documentation, and works with rental, parts, and service teams to provide complete customer solutions. The position also includes towing equipment to customer sites for demonstrations and coordinating equipment delivery and pickup. The role requires regular travel within the assigned territory and safe operation of a motor vehicle, including loading, unloading, transporting, and securing equipment. The position involves physical activities such as climbing on and off trailers and lifting up to 80 pounds. Atlas describes its culture as people-first and offers a Monday–Friday schedule, paid time off and holidays, benefits, and opportunities for professional advancement.

Requirements

High school diploma or equivalent.
Valid driver's license and ability to maintain a good driving record.
Proficiency with Microsoft Office applications.
Self-motivation and ability to work independently.
Strong communication, relationship-building, and interpersonal skills.
Positive attitude, strong work ethic, and desire to build a long-term career in sales.
Ability to perform physical activities including standing, bending, crouching, twisting, pulling, pushing, and lifting up to 80 pounds (routinely 20–50 pounds).
Ability to travel regularly within an assigned territory and operate a motor vehicle.
Ability to frequently climb on and off trailers, enter and exit commercial vehicles, and secure equipment during loading, unloading, and transport.

Nice To Haves

Associate or bachelor's degree.
Prior sales experience.
CDL/Medical Certification at time of hire; if not already held, it must be obtained within 6 months of hire.

Responsibilities

Generate leads and sell Bobcat compact construction equipment and grounds maintenance equipment within an assigned territory.
Prospect for new business through cold calling, networking, referrals, and customer visits.
Build and maintain relationships with new and existing customers by understanding their equipment needs and providing solutions.
Prepare quotes, proposals, and sales documentation while providing a professional customer experience.
Maintain regular customer contact to identify future sales opportunities and support long-term account growth.
Collaborate with rental, parts, and service departments to provide complete customer solutions and support company growth.
Maintain accurate, up-to-date customer information in the HubSpot CRM system.
Tow equipment to customer sites and conduct product demonstrations.
Coordinate equipment delivery and pickup to and from customer locations.
Safely load, unload, transport, and secure construction and grounds maintenance equipment in accordance with company and FMCSA regulations.
Perform other duties as assigned.

Benefits

Medical, dental, and vision plans, with HSA and FSA options.
Company-paid life insurance.
Short- and long-term disability plans.
401(k) plan with company match.
Generous paid time off.
Eight paid holidays.
Tuition reimbursement.
Internal growth opportunities.
Monday–Friday schedule.
Team events, including food trucks, BBQs, holiday parties, celebration lunches, and sporting events.