B2B Marketing Specialist, Clasp Talent

Clasp
•$80,000 - $95,000•Remote

About The Position

Clasp is a venture-backed, mission-driven startup transforming access to education and career pathways. We are revolutionizing the way employers attract and retain critical talent, while simultaneously tackling the student debt crisis. Our innovative platform meaningfully connects employers, educational institutions, and diverse talent to drive mutual benefit—using accessible education financing as the thread. We like to think of ourselves as more than a fintech; we’re a catalyst for economic mobility. A Forbes Fintech 50 company, portfolio company of SHRM (Society of Human Resource Management, the largest HR organization out there!) and recipient of “18 most promising startups in healthcare” by Business Insider, Clasp is driven by our commitment to social impact and innovation. We are reshaping the future of the workforce one opportunity at a time. Join us on our journey to give power to learners and unlock fulfilling careers that drive positive change in their communities and beyond. We’re not just building a fintech product—we’re driving economic mobility. If you’re excited to build, grow, and make a real impact, join us.

Requirements

  • 2-4 years of marketing experience in a specialist, coordinator, or associate role, ideally on a lean or in-house team
  • Ability to produce polished, on-brand content in both design and copy. You might be stronger in one, but you can ship both
  • Highly organized, detail-oriented, and self-sufficient. You're comfortable managing multiple projects across teams with minimal oversight
  • Daily, hands-on user of AI tools in your work
  • Comfortable with up to 20% travel for team time and occasional event coverage
  • Candidates must be authorized to work in the United States for any employer.

Nice To Haves

  • HubSpot (or similar CRM) familiarity and event management experience are a plus, not required; we'll train you
  • Startup experience is a plus, not required, if you bring high agency and flexibility
  • A background in HR tech, talent, or healthcare workforce is a plus

Responsibilities

  • Produce polished, on-brand content for a senior employer audience, including one-pagers, decks, ads, webinar slides, social graphics, emails, and landing page copy
  • Coordinate paid campaigns and build sales enablement materials that help our sales team generate and close employer demand
  • Own event logistics end to end for conferences and employer-facing events, including vendor coordination, shipping, registration, memberships, and sponsorships, all coordinated remotely, and keep attendees informed and set up for success
  • Build, QA, and launch HubSpot campaigns, emails, and landing pages; manage lists, UTMs, and tracking; and keep CRM data clean
  • Use AI tools daily to create content, light design, and copy faster and more independently, while keeping quality and brand from drifting
  • Build and maintain repeatable checklists and SOPs so events and campaigns run smoothly every time
  • Partner with sales, website, and outside vendors or firms to keep deliverables moving and stakeholders informed
  • Manage day-to-day projects with our PR firm on press and content initiatives
  • Support our content and thought-leadership pipeline on workforce and talent topics

Benefits

  • Competitive cash and equity compensation
  • Health benefits (health, dental, & vision)
  • 401k matching
  • Flexible PTO policy
  • Opportunities to grow and perform in a fast-paced environment alongside a stellar team.
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