B2B Development & Sales Team Lead

Mason Law & Planning Group•Monument, CO

19h•$60,000 - $75,000

About The Position

Mason Law & Planning Group, LLC is seeking a confident, growth-minded sales leader to spearhead sales expansion and client-generation strategies across Colorado Springs and surrounding markets. The role leads Community Partner Coordinators and an Event Coordinator, aligning revenue-generating outreach, high-converting events, and partner-conversion pipelines with the firm’s revenue targets. The successful candidate will foster accountability, build strategic relationships, and represent “The Mason Law Way.” The position oversees team performance, business development and revenue acquisition, event strategy, sales pipeline and CRM governance, and brand representation. It works closely with firm attorneys, executive leadership, client care, and marketing to align activities with operational goals and firm values.

Requirements

At least 5 years of experience leading, managing, or coaching business development, sales, or deal-closing teams.
A proven track record of exceeding quotas.
Deep understanding of strategic networking, referral partner development, and professional alliance building.
Skill in setting ambitious sales targets, analyzing conversion metrics, enforcing CRM hygiene, and converting outreach into revenue.
Strong background supervising event management and integrating events into broader business development strategies.
Ability to embody firm culture and represent the brand with executive presence and excellent communication, both internally and in the community.
Bachelor’s degree or equivalent practical experience in business development, sales management, or professional services is preferred.

Nice To Haves

Experience in professional services, including legal, financial, or real estate.

Responsibilities

Directly manage, coach, and optimize the performance of Community Partner Coordinators and Event Coordinators.
Set quarterly and annual targets for referral revenue, lead generation, and event conversions, and track performance against conversion KPIs.
Lead weekly pipeline reviews, one-on-one coaching sessions, and sales strategy meetings to refine messaging and accelerate sales cycles.
Foster a collaborative, growth-oriented team culture grounded in firm values, client care, and continuous improvement.
Develop strategies for prospecting, pitching, and closing strategic alliance agreements with referral partners, including CPAs, financial advisors, real estate brokers, and wealth managers.
Direct proactive outbound prospecting campaigns across target demographics in Colorado Springs and surrounding areas.
Deliver conversion-focused pitch collateral that presents the firm’s value proposition across client and partner acquisition channels.
Supervise the Event Coordinator in executing educational seminars, VIP partner roundtables, and lead-generation workshops.
Ensure events position the firm as an authority in estate planning and business law; optimize promotion, attendee qualification, and post-event follow-up to increase client conversions.
Implement sales tracking frameworks to evaluate campaign ROI, channel conversion rates, and customer acquisition costs.
Enforce CRM discipline and pipeline hygiene to monitor partner touchpoints, lead scoring, and active deal flow.
Streamline lead handoffs between community outreach and intake teams to reduce drop-off and increase initial consultation bookings.
Represent the firm at business development functions, community events, and executive partner meetings.
Coordinate with attorneys, executive leadership, client care, and marketing to align team activities with operational goals and firm values.
Champion consistent, excellent, and authentic brand representation across team touchpoints.